public-relations Executive positioning: how PR teams build credible leadership visibility A practical executive positioning guide for PR teams, covering story lanes, media credibility, interviews, bylines, proof, and measurement.
public-relations Crisis communication examples: 4 recent cases PR teams can learn from Four recent crisis communication examples from Delta, M&S, Cracker Barrel, and Sonos, with practical lessons PR teams can reuse.
public-relations Public relations examples: 10 real ways brands use PR 10 practical public relations examples showing how brands use PR for launches, research, executives, partnerships, events, crises, culture, and reputation.
public-relations AP style press release: the rules PR teams actually need A practical guide to AP style for press releases, separating current editorial rules from wire conventions and house style.
public-relations Press release vs news release: is there actually a difference? Press release vs news release: learn what actually differs, what does not, and how PR teams should choose terminology without changing the newsroom workflow.
public-relations Press release best practices: 12 rules that make a release easier to cover A newsroom-first guide to press release best practices, with 12 durable rules for news value, writing, proof, assets, distribution, and final QA.