Guides Cold email strategy: How Sam McKenna achieves a 43% open rate with personalization Sales expert Sam McKenna's "Show Me You Know Me" method generates 43% open rates vs the 6% industry average. Learn her framework for cold email success.
Tools 15 best martech tools and martech companies in 2025 for global marketing teams We’ve rounded up a list of the best martech tools and martech companies that may help to upgrade your current marketing team’s stack. From CRM to content creation and AI tools, find the right solutions for your team.
Guides 5 Customer acquisition strategies that work like magic, according to Alex Hormozi Serial entrepreneur Alex Hormozi reveals 5 powerful customer acquisition strategies that helped his portfolio companies generate over US$250 million in annual revenue.
Content Marketing Hiring your next marketer? Why “wait until it hurts” might save your team Think you need to hire now? Here's why waiting might lead to stronger teams.
Martech Claude now browses the web: here’s what that means for B2B marketers Anthropic just gave Claude real-time web access. Here's how it stacks up against ChatGPT and what marketers should expect next.
Content Marketing 4-step playbook: How to build an audience in 2025, according to Greg Isenberg Learn Greg Isenberg's four-step playbook for building a loyal audience in 2025, from identifying your niche to creating systems that ensure consistency.
Martech 18 essential marketing tools recommended by Morning Brew's Alex Lieberman Morning Brew cofounder Alex Lieberman shares his go-to marketing tools across 18 categories, revealing the tech stack behind his media success.
Content Marketing Why AI can’t handle all content needs—lessons from education for marketers Some content needs more than automation. This article explains how academic writing shows the limits of AI and what that means for marketers
Martech Cinépolis launches Minecraft cinema experience to woo Gen Z moviegoers Indonesia’s Cinépolis is using Minecraft to turn its cinema brand into a playable adventure.
Tools 26 websites and tips to help you hire the right writer Explore 26 websites to hire blog writers, copywriters, or SEO content pros who use AI wisely. Learn how to find the best match for your marketing needs.
Martech AI marketing tools: implementation and best practices Learn how to integrate AI marketing tools into your strategy and discover best practices and avoid common mistakes for optimal results.
Martech How Shopify SEO services help businesses rank higher and sell more Learn why SEO is critical for Shopify stores and how professional services can help you climb the rankings and attract more customers.
Martech When AI fails in public: what brand trust really costs AI glitches are making headlines—and costing brands more than money
News TikTok wants users to fact-check each other. Marketers, take note TikTok’s latest experiment adds crowd-sourced context to short videos. What this means for marketers navigating misinformation and brand safety.
News Your weekly Grip: The hottest news in AI, content, and strategy Catch up on the latest in AI, martech, and viral campaigns—all in one smart, snappy weekly recap.
Martech Marketers push back on AI ad platforms: What's driving the shift? Transparency concerns and diminishing returns are pushing brands to rethink their AI ad platform investments.
Martech Anatomy of a perfect prompt: how marketers and content creators can get better AI-generated content Writing better AI prompts from Greg Brockman’s method adapted for brand managers and content creators.
Content Marketing OpenAI makes ChatGPT Plus free for students: what marketers can learn What B2B marketers can learn from OpenAI's strategic move to capture the student demographic.
Martech Claude vs ChatGPT vs Gemini: picking the best AI for marketers Five leading AI models compared for content creation, research, and campaign strategy.
News Teen-focused rules arrive on Facebook: what it means for marketers Meta just brought Instagram's teen safety measures to Facebook and Messenger. Here’s how brands should update their approach.
CapCut Online: Enjoy an exclusive AI video creation suite Create videos with CapCut’s AI tools. From script to export, everything you need is in one easy-to-use, free online platform.
Martech Canva’s AI can now help you code, work with data, and build designs in one place Canva just added new AI tools for spreadsheets, photo editing, and coding. Learn what it means for marketing teams.
Martech Must-have marketing tools for remote teams in 2025 Remote marketing isn’t just a trend—it’s the future. These tools will keep you efficient and secure wherever you work.
Martech AI goes practical at SXSW 2025: here’s what marketers should take away AI dominated the conversation at SXSW 2025—here’s what it means for your marketing strategy
News Google’s 'Ask a follow-up' test shows up in Search—here’s why marketers should care Google's testing a Gemini-style prompt that nudges users to ask more questions. Here’s how it compares to “People Also Ask”—and what it could mean for content.