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What brands need to know about interactive marketing
Guides

What brands need to know about interactive marketing

In a world where static campaigns have traditionally targeted everyone with the same message, interactive marketing is a subtle and nuanced approach.

  • Valery Moniaga
Valery Moniaga Jun 30, 2022 • 5 min read
3 ways marketers can capitalize on virtual real estate
Technology

3 ways marketers can capitalize on virtual real estate

Real estate is an economic pillar in any market. But as blockchain and the metaverse upend industries, property marketers suddenly have new opportunities.

  • Valery Moniaga
Valery Moniaga Jun 27, 2022 • 5 min read
What marketers need to know about the latest Connected TV trends
Technology

What marketers need to know about the latest Connected TV trends

The pandemic undoubtedly boosted the global video streaming sector via CTV. Today, it would seem there is no going back. Here are some interesting stats.

  • Valery Moniaga
Valery Moniaga Jun 23, 2022 • 4 min read
What marketers can learn from past World Cup ad campaigns
Content Marketing

What marketers can learn from past World Cup ad campaigns

It's not every day that half the world is watching your ad. Here's what brands can learn from past campaigns in the lead-up to the 2022 FIFA World Cup.

  • Valery Moniaga
Valery Moniaga Jun 22, 2022 • 3 min read
How Customer Camp doubled its newsletter audience in nine weeks
Content Marketing

How Customer Camp doubled its newsletter audience in nine weeks

Customer Camp CEO Katelyn Bourgoin shared growth hacks that helped her firm acquire more than 4,000 new subscribers in nine weeks.

  • Enricko Lukman
Enricko Lukman Jun 15, 2022 • 4 min read
How sports marketers are innovating post-Covid
Content Marketing

How sports marketers are innovating post-Covid

Interesting trends range from virtual showcases to activities in the metaverse. Naturally, the best sports marketing plays still focus on fan engagement.

  • Valery Moniaga
Valery Moniaga Jun 15, 2022 • 4 min read
4 ways to quickly get 500 SaaS customers
Guides

4 ways to quickly get 500 SaaS customers

Hampton VC's Joe Speiser recently shared four customer acquisition flywheel strategies to help SaaS founders quickly lock in hundreds of customers.

  • Enricko Lukman
Enricko Lukman Jun 13, 2022 • 4 min read
3 clever tech marketing campaigns in 2022
Content Marketing

3 clever tech marketing campaigns in 2022

With more tools and channels in the hands of marketers than ever before, modern tech brands are becoming increasingly innovative with their campaigns.

  • Valery Moniaga
Valery Moniaga Jun 10, 2022 • 4 min read
What is a good conversion rate for your business?
Reports

What is a good conversion rate for your business?

The median conversion rate for SaaS firms in 2020 was 3.0%. Check out these benchmarks for 15 other industries.

  • Enricko Lukman
  • Stella Estee Samantha
Enricko Lukman, Stella Estee Samantha Jun 8, 2022 • 8 min read
3 SEO tips to increase organic traffic
Lists

3 SEO tips to increase organic traffic

A great SEO strategy should be developed from the viewpoint and perspective of your existing and potential consumers.

  • Valery Moniaga
Valery Moniaga Jun 7, 2022 • 4 min read
Twitter accounts marketers should follow in 2022
Public Relations

Twitter accounts marketers should follow in 2022

From Arianna Huffington to content marketing guru Joe Pulizzi, here are the top five accounts to help you stay up-to-date on important marketing trends.

  • Valery Moniaga
Valery Moniaga Jun 3, 2022 • 3 min read
How marketers should adapt to changes in the post-covid consumer behavior
Technology

How marketers should adapt to changes in the post-covid consumer behavior

The global pandemic has caused significant disruptions in the way businesses to operate and retain customers.

  • Valery Moniaga
Valery Moniaga Jun 1, 2022 • 3 min read
Nurse-turned-writer Geninna Ariton on how to build a freelance career
Spotlight

Nurse-turned-writer Geninna Ariton on how to build a freelance career

Previously a nurse in the Philippines and a preschool teacher, Geninna Ariton shares how she reignited her passion for writing in 2020 with freelancing.

  • Patricia Leuterio
Patricia Leuterio May 31, 2022 • 6 min read
13 recommended media monitoring services for global PR teams
Tools

13 recommended media monitoring services for global PR teams

Media monitoring services can help PR teams save time on important but repetitive tasks. Here are some of our recommendations.

  • Enricko Lukman
  • Ramil M. Del Rosario
  • Naveen Kaul
Multiple authors May 25, 2022 • 13 min read
Living the dream: Umesh Bhagchandani talks lifestyle journalism, entertainment industry, and meeting celebrities
Spotlight

Living the dream: Umesh Bhagchandani talks lifestyle journalism, entertainment industry, and meeting celebrities

With more than 10 years of experience writing for the media and communication industry, Umesh emphasizes the personal freedom granted by the freelance world.

  • Nikita Alexis Garan
Nikita Alexis Garan May 25, 2022 • 5 min read
15 martech companies with great tools for global teams
Tools

15 martech companies with great tools for global teams

We’ve rounded up a list of martech companies and digital tools that may help to upgrade your current marketing team’s stack.

  • Enricko Lukman
Enricko Lukman May 23, 2022 • 13 min read
Trends and data: 140+ NEW and powerful marketing statistics for 2022
Reports

Trends and data: 140+ NEW and powerful marketing statistics for 2022

We’ve compiled an extensive list of recent marketing statistics to help practitioners win in 2022.

  • Enricko Lukman
Enricko Lukman May 23, 2022 • 16 min read
3 ways AI can enhance your marketing game
Technology

3 ways AI can enhance your marketing game

Artificial intelligence is transforming a variety of industries, and marketing is one of the most exciting examples.

  • Valery Moniaga
Valery Moniaga May 23, 2022 • 4 min read
Lawyer-turned-journalist Richard Acello takes readers on a journey, one article at a time
Spotlight

Lawyer-turned-journalist Richard Acello takes readers on a journey, one article at a time

American freelance journalist Richard Acello stepped out of his Phoenix law office to see the world, and he has not looked back since.

  • Patricia Leuterio
Patricia Leuterio May 17, 2022 • 4 min read
How AR is bringing marketers into the metaverse
Technology

How AR is bringing marketers into the metaverse

Once seen as a niche technology, here's how augmented reality is evolving as a proper bridge for marketers to enter the metaverse.

  • Valery Moniaga
Valery Moniaga May 17, 2022 • 3 min read
Marketers look to offer more personalized loyalty programs in APAC (report)
Reports

Marketers look to offer more personalized loyalty programs in APAC (report)

Antavo's customer loyalty report looks into the key trends and challenges that APAC marketers face in 2022 and beyond.

  • Enricko Lukman
Enricko Lukman May 17, 2022 • 3 min read
20+ freelance journalists for hire in various niches
Spotlight

20+ freelance journalists for hire in various niches

Each week, ContentGrow showcases talented freelance journalists for hire. If keen to work with any, open their portfolio and click 'Hire Me' to get started.

  • Leighton Cosseboom
Leighton Cosseboom May 17, 2022 • 11 min read
12+ content marketing tools to help managers save time and money
Tools

12+ content marketing tools to help managers save time and money

Use these content marketing tools to automate processes and lighten your daily workload. Managers will save time and money with leaner ops.

  • Enricko Lukman
  • Falencia Naoenz
Enricko Lukman, Falencia Naoenz May 11, 2022 • 11 min read
22 websites to help you hire freelance journalists
Tools

22 websites to help you hire freelance journalists

With so many options out there, it’s a challenge to find the right app or platform to hire freelance journalists. We’ve rounded them up here.

  • Enricko Lukman
  • Falencia Naoenz
Enricko Lukman, Falencia Naoenz May 11, 2022 • 14 min read
13 recommended firms offering professional content writing services
Lists

13 recommended firms offering professional content writing services

The demand for content writing services has steadily increased annually. Once armed with a strategy, here are a few vendors for marketers to check out.

  • Falencia Naoenz
Falencia Naoenz May 10, 2022 • 10 min read
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