Spotlight Pitching to Tech in Asia: Top tips from Terence Lee Learn how to make your startup stand out in Tech in Asia. Editor-in-chief Terence Lee reveals insights on pitching in the crowded tech landscape.
Public Relations What is the future of the PR industry in Asia: PRovoke Media CEO shares his view (Q&A) Although every market in Asia is different, PR professionals have common challenges. An industry expert Arun Sudhaman shares his experience.
Content Marketing Are you worried that ChatGPT will replace you as a copywriter? PRovoke Media CEO says creative copy still needs a human touch PRovoke Media CEO shares his experience of playing with ChatGPT and explains how AI will transform the labor market.
Public Relations PRovoke Media CEO: brand activism evolves in Asia Here is how Lenovo's campaign has reshaped the image of Chinese manufacturing.
Spotlight On luxury journalism: an interview with Tatler Asia's Jacqueline Tsang Jacqueline Tsang's big break came when an opportunity with Tatler Asia opened. Here's her story.
Spotlight Pitching to editors – top tips by Jacqueline Tsang, EIC, Tatler Asia Tatler Asia's Regional Head of Content and Editor in Chief Jacqueline Tsang shares some of the best ways PR practitioners can pitch to editors.
Spotlight Will ChatGPT replace humans in PR? Q&A with Arun Sudhaman C2 Media asked Arun Sudhaman the tough question we've been asking a lot, and here's what he has to say.
Spotlight PR and comms in APAC: challenges and trends with Arun Sudhaman The PR and comms industry in APAC is unique, and so are its challenges. We speak to Arun Sudhaman to learn more.
Spotlight PR vs advertising: insights by PRovoke Media's Arun Sudhaman PR or advertising - C2 Media speaks to Arun Sudhaman to get his thoughts on this, and the future of the PR industry in APAC.
Spotlight From consultant to managing director: Thomas Franky's story We speak with PR veteran Thomas Franky on his decades-long career in the Indonesian PR and comms industry.
Spotlight Comms, PR and ESG in Indonesia: perspectives by Thomas Franky, Artemis Indonesia Investors are increasingly mounting pressure on companies to comply with ESG, so how is Indonesia handling it? Thomas Franky shares more.
Spotlight Building a PR agency: small budget? No problem - Q&A with Harumi Supit It's really not that difficult to bootstrap your own PR 'startup' as long as you stick to some key strategies.
Spotlight Bootstrapping your own PR agency: key insights from Harumi Supit Starting your own PR agency can be exciting, but it does come with its challenges. Harumi Supit shares her tips on navigating the landscape.
Public Relations Navigating PR pitching: more insights from Seedstars' Michaela Villaroman Pitching stories to the press needn't always revolve around funding news. Michaela Villaroman shares tips on how to up the creative factor.
Public Relations Seedstars' Michaela Villaroman on research and relationships in PR It’s not easy to get featured on TechCrunch. To PR professional Michaela Villaroman, relationship-building for startups is key.
Public Relations How Seedstars' global media relations head approaches PR for startups In the first episode of the Comms in Asia podcast by C2 Media, Michaela Villaroman shares how to navigate common PR challenges for tech startups.
Public Relations The impact of emerging technologies on branding and public relations We can't run from tech, so we'd need to embrace it - yes, even the PR industry. Here are some ways emerging tech is changing the PR landscape.
Lists 13 top content writing services to find fantastic writers Most businesses will require writing services at some point of time, so here's a handy guide to understanding the different types available and where to find the right talent.
Media What is crowd culture? How do brands keep up with changing consumer attitudes and group beliefs and reach their target audience? It starts with understanding what crowd culture is.
Public Relations A beginner’s guide to building relationships with journalists Good relationships with journalists benefit your brand's image. PR expert from Seedstars Michaela Villaroman shares proven strategies for success.
Martech Three tech media monitoring tools for businesses Gone are the days of manually scouring the web for mentions of your brand. Here are our picks of media monitoring software to help streamline your PR tasks.
Public Relations The ultimate media monitoring service guide for global PR teams (with 13 examples!) PR teams can save time on important but time-consuming tasks by outsourcing media monitoring. Here's our list of 13 services to choose from.
Guides 11 great press release examples (plus tips!) Press releases are an important tool to help companies communicate information to the public. Here's our beginner-friendly guide as well as 11 examples.
Martech Data: good practices for businesses (based on GDPR standards) Customers are increasingly more aware of personal data privacy and security, so businesses everywhere could really benefit from GDPR-compliant practices - regardless of where they are.
Public Relations 4 things editors look for in press releases Press releases are important media tools that help brands get their message across. Here are some things editors look for in a press release – so you can get your news published in the media.