Public Relations FTI survey finds most crisis plans go untested until risk escalates FTI's survey finds a large gap between written crisis plans and continuous readiness, with implications for PR and legal escalation.
Public Relations Mbappé's China crisis shows the limits of a personal-views defense The limits of a personal-views defense become clear when broadcasters and sponsors act. Mbappé's China backlash shows why global crisis plans need local decision rights and coordinated partner responses.
Public Relations Edelman US CEO Kirsty Graham exits as Harrington takes interim role Edelman's interim US leadership choice prioritizes account continuity as Kirsty Graham prepares to depart and the firm searches for her successor.
Public Relations Liquid I.V. hires former Poppi CMO to elevate communications Jenny Danzi's CMO appointment adds communications to a culture-led marketing brief, putting the role of PR in brand planning under scrutiny.
Public Relations People Inc cuts 195 jobs as publishing strategy shifts The publisher's latest cuts concentrate on legacy formats, raising questions about how earned media teams should adapt to social-first distribution.
Public Relations Publicis gives Marcel its own leaders as AI moves into client work Publicis has given Marcel dedicated leadership, but marketers still need evidence that agentic tools improve client outcomes.
Public Relations Apple’s iPhone Duo crack response tests its crisis messaging Apple's initial response to iPhone Duo display cracks offers a replacement route, but leaves the cause and scale of failures unresolved.
Public Relations Stagwell buys Freestar to gain publisher ad sales access The Freestar deal pulls publisher monetization closer to Stagwell's media-buying system, making transparency and publisher autonomy the practical tests.
Public Relations McDonald’s FIFA exit shows the limits of borrowed attention The World Cup exit is also a messaging exercise: McDonald’s is reframing a disappointing global campaign as a shift toward brand-controlled experiences.
Public Relations Visa bets on a smaller symbol without changing its brand Visa's new V is a controlled identity change, not a replacement for its wordmark. The harder task is proving recognition across screens and payment moments.
Public Relations Are Media bets on memberships and experiences in 2027 luxury push The publisher is turning editorial loyalty into memberships, live events and overseas opportunities, while AI discovery adds a less tested commercial proposition.
Public Relations Mission North buys cred for executive speaking and live events The value of Mission North's cred deal will hinge on connecting earned speaking, events and PR follow-up, not just putting them on one services page.
Public Relations Accordience rebrands as Grayling Group as two CEOs depart Accordience will become Grayling Group on November 2 as two agency CEOs leave. Clients will be watching how the reorganization works in practice.
Public Relations Dentsu Creative hires Michael Aimette as US creative chief A new US creative chief puts Dentsu's integrated-agency proposition under the spotlight. Clients will watch for changes in teams and delivery.
Public Relations FTC puts guardrails on Publicis's $2.2B LiveRamp deal The FTC wants Publicis to guarantee rival agencies' access to LiveRamp and protect sensitive client data as the proposed $2.2B acquisition moves ahead.
Public Relations Brand monitoring: how PR teams catch reputation shifts before they become reports A practical brand monitoring guide for PR and B2B teams covering signals, tools, metrics, workflows, AI answers, and reputation risk.
Public Relations WPP puts Adam Gerhart in charge of global client relationships WPP has elevated Adam Gerhart to a groupwide client leadership role. Advertisers can now test whether the change brings clearer cross-agency accountability.
Public Relations Press kit examples: what to include and how to build one journalists will use A practical guide to building a press kit: what to include, real-world examples by hosting format, where to host it, and the mistakes that cost you coverage.
Public Relations The ultimate media monitoring service guide for global PR teams (with 13 examples) Explore media monitoring tools for PR teams. Compare services to track news, monitor media, and manage PR effectively.
Public Relations GreenRubino buys Rupert to expand PR and creative services The Rupert deal puts new creative leadership inside GreenRubino's PR and media operation, making integrated execution the test for clients.
martech Best press release distribution services in 2026: Pricing, newswires and PR Newswire alternatives We compared 21 press release distribution services and newswires on price, reach and fit, including what PR Newswire really costs and the best cheaper alternatives.
Public Relations FUEL buys 53Six to connect live events with fan-data marketing FUEL's 53Six deal adds fan-data and performance marketing to live experiences. The test is whether the group can prove value after the event.
Public Relations Earned media strategy: how B2B teams turn useful stories into coverage How B2B PR teams turn useful evidence into earned coverage with better story selection, journalist targeting, and clear measurement.
Public Relations M360° takes its PR-plus-GEO model toward Singapore The Philippines agency is preparing a Singapore expansion built around integrated PR, live activations and GEO, but the operating details still matter more than the label.
Public Relations WPP Media loses two senior APAC leaders within the same week WPP Media is losing two senior APAC leaders within the same week, putting succession and client continuity in focus across the region.
