Martech Four martech best practices in 2022 Owning a car doesn’t mean you know how to drive. The same concept applies to using Martech tools. Here are some martech best practices for success this year.
News Ad spend in retail media, search and social grew in 2022 – report Omnichannel marketing platform Skai has recently released its 2022 Digital Marketing Quarterly Trends Report, finding robust increases in ad spending across various channels.
Martech MarTech stack deep dive: Web Analytics In the traditional marketing era, marketing had a reputation for being costly and virtually untrackable. Enter Web Analytics.
News Cross-channel marketing platform Cordial secures another US$50 mil In an industry of over US$8 billion, Cordial appears to be making waves with its data-centric offerings.