Reports Marketers look to offer more personalized loyalty programs in APAC (report) Antavo's customer loyalty report looks into the key trends and challenges that APAC marketers face in 2022 and beyond.
Lists 13 recommended firms offering professional content writing services The demand for content writing services has steadily increased annually. Once armed with a strategy, here are a few vendors for marketers to check out.
Content Marketing How to become an awesome content writer (beginner’s guide) Content writing has become one of the top trends of the digital era. Though straightforward on the surface, it is not a job to be taken lightly. Here are the tips and tricks you need to become a professional content writer.
Content Marketing 3 important social media updates for brands in multiple markets Social media influences 71% of buying decisions and localization is an important factor. Here are a few updates for brands operating in multiple markets.
Content Marketing 3 ethical marketing tactics to build customer trust Ethical marketing builds trust and loyalty. From protecting consumers' data to helping communities, here are a few ways brands can market more responsibly.
Content Marketing 3 trends reshaping data-driven marketing in 2022 With rising privacy concerns from consumers, brands are shifting from large-scale data harvesting to only seeking the data needed to serve customers.
Content Marketing 3 ways to create an outstanding landing page Make your landing page attractive and easy to navigate. A focus on compelling visuals, calls to action, and key message placement is a big part of success.
Content Marketing What brands should know about Gen Z in the metaverse While marketers debate the real-world preferences of millennials, clever brands are reaching Gen Z in the virtual world.
Content Marketing 3 ways to prep for a digital marketing future without cookies As Google plans to stop supporting third-party tracking cookies in its Chrome browser in 2023, advertisers look for new ways to connect with customers.
Content Marketing 5 Thai campaigns that show how music can help brands go viral These successful music-driven marketing campaigns hit millions of views. Each aims to entertain the audience while sending a key branded message.
Content Marketing Dentsu renames Happy Marketer as Merkle Singapore After a buy-out three years ago, Dentsu has changed the name of its local digital marketing agency as part of a strategic consolidation play.
Content Marketing Skittles hosts Twitch event to say sorry to soured lime fans Tongue in cheek, Skittles formally apologizes to folks frustrated by the brand’s decision to ditch its lime candies in favor of green apple in 2013.
Content Marketing Uber Eats partners indie agency, promotes late-night deliveries in Japan with QR code pajamas For the campaign, the company tied up with an independent creative agency called Special Australia.
Technology 23 sites to find free stock images in 2022 High-quality visuals can make your marketing content more engaging and help build traffic. Here are eight of the most popular sites to find beautiful free stock images for your content.
Reports Brands that are liked and disliked by Gen Z in 2022 (report) According to one study, companies that are genuinely driven by social impact tend to get the most love from Gen Z.
Reports Trends and data: 130+ NEW and powerful marketing statistics for 2022 We’ve compiled an extensive list of recent marketing statistics to help practitioners win in 2022.
Tools 13 recommended media monitoring services for global PR teams Media monitoring services can help PR teams save time on important but repetitive tasks. Here are some of our recommendations.
Investments Martech startup funding news: 175+ investments and acquisitions in 2021 With a global market size of US$121.5 billion, investors and marketers should check out the latest martech startup funding news here.
Lists 15 recommended content marketing agencies in Asia Pacific The right content marketing agencies can help brand marketers achieve maximum return on investment. Here are 15 recommendations.
Content Marketing How to get press release distribution on ContentGrow The global media talent network is offering press release services by matching brands with freelance PR pros.
Content Marketing 5 recommended marketing newsletters to subscribe to in 2022 With an abundance of marketing newsletters out there, here are some that could be a good start for you in 2022.
Tools 11 lesser-known places to hire freelance press release writers It’s wise to assemble a team of great freelance press release writers for various projects. Here are some places to help get you started.
Content Marketing Report: enterprises see positive results from SEO marketing in 2021 Conductor surveyed more than 350 marketers from enterprises and mid-market firms. Here are several unique insights.
Tools 15 martech companies with great tools for global teams We’ve rounded up a list of martech companies and digital tools that may help to upgrade your current marketing team’s stack.
Content Marketing Semrush acquires Backlinko to bolster its free digital marketing courses Backlinko offers free SEO insights and has amassed more than 500,000 monthly organic visits. Its YouTube channel currently has 467,000 subscribers.