news Capillary Technologies acquires SessionM from Mastercard in $20M loyalty platform deal Capillary’s $20M acquisition of SessionM boosts its CRM and loyalty capabilities, offering marketers enhanced personalization and data-driven engagement.
news Bluecore launches Marketing Agent, an AI-powered analyst for retail marketers Bluecore’s Marketing Agent automates retail marketing analysis, providing teams with instant insights and operational recommendations.
news Kevel launches Adobe Experience Platform Destination for real-time retail media activation Kevel’s new Adobe Experience Platform Destination enables real-time first-party data activation for retail media.
news Koah raises $20.5M Series A led by Theory Ventures to scale AI-native monetization Koah’s funding supports new tools for embedding ads in AI chat and conversational apps.
news Letter AI raises $40M Series B and launches Letter Compass for deal-level revenue enablement Letter AI raises $40M Series B and launches Letter Compass, bringing real-time AI guidance to sales and revenue teams.
news Superhuman acquires Rows to expand its AI productivity workspace Superhuman’s acquisition of Rows brings new AI-powered data tools to its productivity suite.
news Agaton raises $9.9M seed to advance AI-powered sales conversation intelligence Agaton lands €8.4M seed round to advance AI-driven sales conversation intelligence for enterprise teams.
news HubSpot expands media reach with Starter Story acquisition HubSpot’s Starter Story acquisition grows its YouTube network and deepens its content-driven demand generation.
news KNOREX adds Agentic AI-Ready Ads API for cross-channel advertising automation KNOREX introduces its Agentic AI-Ready Ads API, enabling marketers to automate and unify cross-channel advertising campaigns.
news Treasure Data adds agentic AI with Treasure Code for customer data operations Treasure Data introduces Treasure Code, an AI-native CLI for automating customer data operations and streamlining CDP workflows.
news ThriveCart acquires VBOUT, adds native email, CRM & AI marketing automation to its creator platform VBOUT joins ThriveCart, adding integrated marketing automation and CRM for digital entrepreneurs.
news Google launches Scenario Planner to make MMM insights actionable for marketers Google’s Scenario Planner brings actionable, no-code marketing mix modeling to marketers, making analytics-driven planning accessible.
news Salesforce acquires Momentum to boost conversational intelligence in Agentforce 360 Salesforce acquires Momentum to integrate conversational intelligence into Agentforce 360 and Slackbot, expanding AI-driven sales workflows.
news Hightouch launches Content Assembly to streamline on-brand campaigns with AI Hightouch’s Content Assembly helps marketers automate campaign production with AI, leveraging templates and creative assets for brand consistency.
news Bedrock Platform closes seed extension round led by First Party Capital Bedrock Platform closes seed extension round led by First Party Capital, adding capital and expertise for adtech product growth.
news Podean acquires Ad Advance to expand global retail media and analytics capabilities Podean’s acquisition of Ad Advance brings new analytics and marketplace expertise to its global retail media agency services.
news Kana emerges from stealth with $15M seed funding to build flexible AI agents for marketers Kana emerges from stealth with $15M to offer marketers flexible AI agents for campaign automation and data-driven workflows.
news Spotlight acquires Captivate Collective to build end-to-end influence orchestration Spotlight expands its influence orchestration platform by acquiring Captivate Collective, enhancing advocacy capabilities.
news Pureprofile acquires CRNRSTONE to boost qualitative research capabilities Pureprofile acquires CRNRSTONE to enhance qualitative research, offering integrated insights for brands and agencies in Australia.
news Level3AI raises US$13 million seed round to expand AI-powered customer engagement in APAC Level3AI’s funding supports AI agents for enterprise customer engagement, with a focus on measurable outcomes and APAC expansion.
news QuadSci raises $8M Series A to expand predictive AI for customer intelligence QuadSci’s new funding supports predictive analytics for marketers, offering early insights into churn and expansion opportunities.
news Guideline launches AI Factory to speed AI innovation across ad intelligence and media plan management Guideline launches AI Factory to deliver faster AI-powered ad intelligence and media planning for agencies and brands.
news Aligned launches the AI Deal Workspace, the missing execution layer for modern sales The AI Deal Workspace by Aligned brings automation and real-time collaboration to B2B sales, bridging the gap between CRM and buyers.
news Xnurta and Front Row partner to scale agentic AI advertising across Amazon EU and US Front Row and Xnurta join forces to deliver AI-driven campaign management and analytics for Amazon and retail media marketers.
news Cineverse acquires IndiCue to expand CTV monetization and streaming infrastructure IndiCue joins Cineverse, bringing programmatic CTV ad tech and real-time analytics to a unified streaming infrastructure.
