News

OpenAI’s ‘Deep Research’ targets AI’s biggest problems—what it means for marketers and content creators

Deep Research automates data gathering. Learn how it can improve content strategy and trend analysis.

Martech

QuickSubs review: generate video captions in under 5 minutes

The all-in-one AI caption generator for TikTok, Instagram Reels, and YouTube Shorts. Create professional video captions in minutes with this awesome AI tool.

Martech

AI Agents: a complete guide to marketing automation in 2025

A practical guide to understanding and implementing AI agents in your marketing workflow.

News

Google’s Q4 report proves AI is here to change marketing

Google's Q4 earnings confirm AI is transforming search, ads, and marketing. See what’s next for marketers.

Content Marketing

Best practices for brands in the creator marketplace: building lasting partnerships

Learn how to build lasting influencer partnerships with proven strategies for authenticity, brand safety, and mutual growth in creator marketing.

Content Marketing

Methods to captivate a reader's interest

Master essential writing techniques to engage readers, from hooks to storytelling. Data-backed strategies for creating compelling content.

Content Marketing

How to turn press mentions into real SEO wins (without chasing backlinks)

SEO and PR aren’t enemies. Here’s how to align them with shared goals, better communication, and campaigns that perform.

Martech

LinkedIn video sees 36% growth – here’s how to leverage it for your brand

Short-form video is dominating LinkedIn, with viewership up 36%—a major opportunity for B2B marketers. Learn how brands are investing in LinkedIn influencers and discover free AI tools to try.

Martech

Introducing ChatGPT Tasks: your AI-powered personal assistant

OpenAI has launched "Tasks," a new beta feature in ChatGPT that lets users schedule reminders and automate recurring actions. Here's everything you need to know.

Martech

Top AI content generation tools for B2B marketers: features, benefits, and pricing

Discover how AI can supercharge your B2B content strategies, enhancing efficiency and personalization.

Martech

DeepSeek vs. ChatGPT: what marketers need to know about AI’s latest challenger

With its cost efficiency and performance rivaling OpenAI’s ChatGPT, DeepSeek is shaking up the AI space. But will it disrupt the industry or remain a niche alternative? Let’s dive in.

Martech

5 AI sales agents you should be using right now

Learn how AI agents are automating sales tasks and helping teams focus on what matters most.

News

TikTok's US ownership battle: what it means for marketers

A potential US buyout of TikTok could change the platform's policies, features, and its role in marketing strategies.

News

OpenAI debuts Operator, aiming to change how we work online and market products

Imagine booking a hotel with AI. OpenAI’s Operator shows what’s possible for marketers to automate campaigns and boost results.

Public Relations

Top 12 Indonesian tech media outlets for startups

Discover the top 12 tech media outlets in Indonesia to boost your startup's visibility and growth in the Indonesian market.

News

AI overviews in Circle to Search—what it means for campaigns

With AI overviews, Circle to Search transforms how users find details—opening up new ways to enhance marketing campaigns.

Content Marketing

I binge-watched Squid Game from season 1 to 2—here’s what content creators can learn

Viral sounds, eye-catching visuals, and relatable themes made Squid Game a hit with Gen Z—and a goldmine for marketers.

Content Marketing

Lessons from McDonald’s Malaysia’s heartfelt Prosperity menu campaign "The Wish"

McDonald’s Malaysia’s latest Chinese New Year ad tugs at heartstrings while promoting their new Prosperity Menu. Learn how cultural relevance and authentic storytelling create impactful advertisements.

News

How Indonesia’s proposed social media age limit impacts marketers

Indonesia is setting a minimum age for social media use to prioritize child safety, following consultations with President Prabowo Subianto. With internet usage among children rising, marketers in Indonesia must adapt to shifting regulations.

Content Marketing

Building a premium brand: lessons from FIJI Water’s winning formula

Discover how FIJI Water combines premium branding, influencer marketing, and sustainability to remain a symbol of purity and luxury. Insights from Wai Mei Lee, Vice President of International at FIJI Water.

Grip Reader Survey

Your feedback matters—take our brief survey and help us grow.

Martech

Meta deletes AI-generated accounts amid consumer backlash

Meta faces criticism over AI-generated accounts, raising ethical concerns. Despite consumer backlash, AI influencers hold promising opportunities for marketers on social media platforms.

Content Marketing

You’re wasting time on TikTok without speeds of culture

Trends aren’t chaos. Speeds of culture shows how to track, analyze, and use them to stay ahead of your audience’s expectations.

Content Marketing

How to keep Gen Z coming back to your brand

Life stages change everything for Gen Z—from what they buy to who they trust.

Martech

Unlock marketing success with 60 awesome ChatGPT prompts and proven tips

Find 60 actionable prompts for content creation, social media, branding, and more, while balancing AI with human creativity. And explore tips and best practices to up your marketing game.