Anthropic eyes US$10B at US$350B valuation
Claude’s maker is raising again, doubling its valuation just months after the last round
Anthropic, the AI company behind the Claude chatbot family, is reportedly set to raise another US$10 billion at a pre-investment valuation of US$350 billion. That figure nearly doubles its previous valuation just three months ago, marking one of the most aggressive growth stories in the generative AI market to date.
This article explores what is driving the raise, who is backing it, and what the implications are for marketers watching the evolution of Claude and enterprise AI tooling. With OpenAI also back in funding talks, the pressure is mounting across the board.
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Patrecia Meliana
What happened
Anthropic is preparing to close a US$10 billion funding round at a valuation of US$350 billion, according to The Wall Street Journal and confirmed by TechCrunch sources. The new round comes only three months after the company’s US$13 billion Series F, which valued the company at US$183 billion.
Earlier in March 2025, Anthropic had raised US$3.5 billion at a valuation of US$61.5 billion. That means the company’s value has increased more than fivefold within a year.
Who's backing the raise
The new round will be led by Coatue Management and GIC, Singapore’s sovereign wealth fund. It is separate from the US$15 billion recently committed by Microsoft and Nvidia in a “circular” deal where Anthropic will purchase US$30 billion in compute capacity via Microsoft Azure, powered by Nvidia hardware.
Investor confidence appears strong, especially given the return of institutional players at significantly higher valuations. This kind of back-to-back raise suggests aggressive scaling plans are in motion.
Why this matters in the AI race
Anthropic’s meteoric valuation climb puts it in direct contention with OpenAI, which is also reportedly raising a fresh US$100 billion round at a valuation nearing US$830 billion.
Claude’s developer has been gradually gaining traction with enterprise users, thanks to tools like Claude Code, which is built on Claude Opus 4.5. The tool is positioned as an AI coding assistant, aimed at helping developers automate and accelerate workflows.
This product direction signals that Anthropic wants to play beyond chat and into structured enterprise tasks, which could include CRM workflows, content pipelines, and marketing ops tools.
What marketers should know
This is not just a big-money headline. There are strategic implications here for marketers and PR teams that rely on AI to drive efficiency, scale, and customer experience.
1. Claude is evolving into a utility layer
With Claude Code and rapid model improvements, Anthropic is pushing deeper into applied AI. That means marketers may soon see Claude-powered features showing up in SaaS tools they already use. From campaign generation to customer service triage, Claude is likely coming to your tech stack whether you plan for it or not.
2. Ecosystem lock-in is accelerating
As both OpenAI and Anthropic race toward IPOs, they are also solidifying their enterprise ecosystems. Microsoft is aligned with both via Azure, but feature sets are diverging. Marketers building AI into their workflows will need to choose carefully between Claude and GPT integrations, especially when it comes to model performance, data handling, and pricing structures.
3. Claude’s brand narrative is about to scale
With an IPO possibly on the horizon, expect Anthropic to increase its visibility in media, partnerships, and enterprise sales. PR teams should be prepared for more clients asking about Claude compatibility or integration. Likewise, content marketers may want to experiment with Claude-based tools now to get ahead of the curve.
Anthropic’s upcoming raise and ballooning valuation show just how quickly the generative AI space is evolving. The Claude ecosystem is growing fast, and its positioning as a developer-first, enterprise-ready platform makes it a serious player to watch.
For marketers and strategists, the smart move is to start engaging with Claude’s ecosystem now. Whether through pilot programs, tool experimentation, or content integrations, this wave of AI investment is not slowing down—and neither should your readiness.
