martech Google ditches third-party cookie ban: what it means for marketers Chrome’s cookie deprecation is off the table—for now. Here's what marketers need to know about Google’s reversal.
martech Meta brings ads to Threads: What marketers should expect Threads is officially open for ads. Explore how to capitalize on Meta’s newest platform expansion.
martech YouTube joins Google's AI Overviews: what marketers need to know YouTube is testing video carousels in Google AI Overviews. Here's what this means for your search visibility.
martech OpenAI launches AI shopping inside ChatGPT: what marketers should know OpenAI introduces shoppable links and product comparisons to ChatGPT—what this means for brands and marketers.
content marketing CHARM launches Kartini Day campaign to inspire Gen Z confidence The brand’s new campaign aims to blend self-expression with product innovation — and it’s targeting Gen Z’s empowerment mindset.
martech Inside Gen Z's podcast obsession: key stats and marketing takeaways New Edison Research reveals how Gen Z discovers, binges, and acts on podcast content.
content marketing Jargon could be costing your brand millions: new study warns marketers Kickresume’s research shows that corporate jargon hurts communication and costs companies millions. Here’s what marketers need to know
martech Inside Indonesia’s US$22 billion social commerce future: live shopping, influencer trust, and TikTok Shop With social commerce dominating in Indonesia, brands need a fresh playbook to stay competitive.
martech Claude now browses the web: here’s what that means for B2B marketers Anthropic just gave Claude real-time web access. Here's how it stacks up against ChatGPT and what marketers should expect next.
martech Cinépolis launches Minecraft cinema experience to woo Gen Z moviegoers Indonesia’s Cinépolis is using Minecraft to turn its cinema brand into a playable adventure.
Tools 26 websites and tips to help you hire the right writer Explore 26 websites to hire blog writers, copywriters, or SEO content pros who use AI wisely. Learn how to find the best match for your marketing needs.
martech AI marketing tools: implementation and best practices Learn how to integrate AI marketing tools into your strategy and discover best practices and avoid common mistakes for optimal results.
martech When AI fails in public: what brand trust really costs AI glitches are making headlines—and costing brands more than money
News Your weekly Grip: The hottest news in AI, content, and strategy Catch up on the latest in AI, martech, and viral campaigns—all in one smart, snappy weekly recap.
martech Marketers push back on AI ad platforms: What's driving the shift? Transparency concerns and diminishing returns are pushing brands to rethink their AI ad platform investments.
content marketing OpenAI makes ChatGPT Plus free for students: what marketers can learn What B2B marketers can learn from OpenAI's strategic move to capture the student demographic.
martech Claude vs ChatGPT vs Gemini: picking the best AI for marketers Five leading AI models compared for content creation, research, and campaign strategy.
martech AI goes practical at SXSW 2025: here’s what marketers should take away AI dominated the conversation at SXSW 2025—here’s what it means for your marketing strategy
martech Trump’s tariffs will raise AI costs—here’s why marketers should care As tariffs hit AI infrastructure, marketers face rising costs and shifting global strategies.
content marketing Marketing under Trump’s new tariff policies As the world reacts to sweeping U.S. import tariffs, smart brands are adjusting their campaigns, supply chains, and customer comms.
martech Exploring the impact of AI on marketing careers: threats and opportunities Explore how the rise of artificial intelligence is transforming the landscape of marketing jobs, presenting both challenges and opportunities for professionals.
martech Gen Z is over it: Tubi's report reveals what’s really driving streaming engagement Tubi's new trend report shows why audiences want fewer subscriptions, better ads, and more relevant content.
martech AI is hot in Southeast Asia—but most sellers still aren’t using it Most online sellers in Southeast Asia say they understand AI—but only a fraction are using it. Lazada and Kantar's report explores the reason behind this phenomenon.
content marketing How Duolingo built the internet’s favorite marketing monster Duolingo’s green mascot is more than a meme—here’s what B2B marketers can learn from its viral strategy.
content marketing TikTok’s US drama isn’t over—what marketers need to know The deal to save TikTok just fell apart—here’s what brands should prepare for while the clock keeps ticking