news How The Laughing Cow uses plushies to win hearts and boost brand relevance in SEA The Laughing Cow’s plushie campaign blends retail, social, and experiential tactics to stay relevant with Gen Z and millennials
Reports Marketers brace for AI disruption and orchestration gaps in 2026 Mediaocean’s latest report reveals marketers are doubling down on digital video, AI ads, and system unification
news Paramount+ unlocks programmatic ads in live sports Paramount rolls out real-time programmatic buying for UFC, unlocking new live-sports opportunities for marketers
Reports What's stopping UK creators from building a brand? Adobe Express survey shows UK business owners struggle to show up confidently with their brand
news TikTok launches Streaming Ads to target entertainment fans The platform’s latest ad tools are built to convert fandom into subscribers
news ChatGPT Go expands globally as OpenAI prepares to test ads ChatGPT Go is now available in 170+ countries, with OpenAI also piloting ads for free and Go users
news McDonald’s plushies and the new loyalty game Brands like McDonald’s are using plush toys not just to delight but to drive app engagement, habit formation and CRM
Reports Kantar’s 2026 trends report reveals what’s next for AI, retail media, and creators Kantar’s new report maps out how AI agents, synthetic data, and creator strategy will reshape marketing in 2026
news M&M’S goes full Marvel in global campaign to tap into fandom culture M&M’S is suiting up for 2026 with Marvel character crossovers, limited-edition packs, and fan-first experiences across 65 markets
news Coach taps The Sims 4 to test digital fashion engagement with Gen Z Coach drops free digital collection in The Sims 4 to explore self-expression and audience behavior
Reports Netflix retakes #1 in US streaming, but 2025 was a year of losses Netflix is back on top, but Prime Video, Paramount+, and HBO Max all lost ground in 2025
news FactSet trolls AI hype with subway ads Wall Street can't ignore FactSet’s new campaign flips the AI narrative with ads that expose what generic AI tools miss in finance
news Hinge tackles dating fatigue with AI The dating app just launched “Convo Starters,” an AI feature to end message dead-ends. Here's how it reflects broader UX trends.
news Slackbot just got smarter, and it wants to be your AI work assistant Slack's new AI-powered Slackbot goes far beyond reminders and could reshape how teams work
news Meta goes big on AI infrastructure with ‘Meta Compute’ Meta is building its own energy-intensive AI infrastructure. Here’s what that means for cloud competition and marketers
news Anthropic debuts Claude for Healthcare to rival OpenAI’s medical AI push Anthropic’s new Claude tools go beyond patient chat. Here’s what they mean for healthcare marketers and product teams
Reports APAC 2026 consumer trends according to Omnicom Media report Omnicom Media APAC’s 2026 report shows co-creation and AI are redefining how consumers shape brand narratives
news inDrive bets on ads and groceries to scale in emerging markets inDrive is going multi-vertical with ads and groceries to offset tight margins. Marketers should take note of the emerging market playbook
martech Why Reddit is a goldmine for real consumer insight From 'r/SkincareAddiction' to 'r/MealPrepSunday', here’s why Reddit is a must-watch for strategic marketers
news Citigroup’s 1,000-job cut signals deeper workforce reset The banking giant moves closer to its 20,000-role target by 2026 as part of its ongoing overhaul
news Lego’s AI play puts kids in charge of the conversation While adults panic about AI, Lego Education hands the conversation to kids
news Google removes AI Overviews on medical queries Google quietly removes AI Overviews for some health searches. What does this mean for trust in AI-powered content?
news Grok’s AI image scandal sparks bans in Southeast Asia Elon Musk’s Grok faces global scrutiny as governments react to explicit AI imagery
news Google introduces a new AI shopping protocol Google’s UCP could make agent-based shopping the new normal. Here’s what brands and marketers should know
news Disney reveals AI-fueled ad tools and vertical video push at CES 2026 Disney leans into AI, automation, and short-form video to future-proof its advertising business
