Reports

Why luxury marketers should watch Hong Kong and Singapore this Golden Week

A new MDRi survey reveals how ultra-rich Chinese travelers are spending during Golden Week 2025

News

Pizza Hut revives classic logo with a twist

From slanted typography to plush garlic bread toys, Pizza Hut is refreshing its image worldwide.

News

Meta AI chats will now shape your ad feed

Meta’s AI chats will soon influence ads and content recommendations across Facebook and Instagram.

Reports

Education benefits are underused and here’s what’s holding employees back

A new survey shows that most workers want to keep learning—but many feel unsupported

News

ChatGPT is now a shopping assistant with a new Instant Checkout feature

OpenAI and Stripe launch an AI shopping protocol inside ChatGPT. Here’s what it means for brands and merchants.

News

How Instagram’s skinny cinematic Reels are stealing the scroll

The viral 5120 x 1080 video format is drawing eyes and experiments. Here's what marketers need to know.

Reports

Why APAC travelers are now booking flights around concerts and sports according to Hilton survey

A new Hilton survey shows sports and music fans are shaping APAC’s travel economy

News

Google rolls out age-based safety features in Singapore

Google plans to apply machine learning for age assurance across its products in Singapore, starting Q1 2026

News

Google updates its iconic "G" for the AI era

A subtle icon shift with major implications for product branding and perception

Reports

Adobe Express survey reveals global generative AI search trends for mastering prompts

A global look at who’s searching for AI prompts, which tools are trending, and what it means for marketers

Martech

KFC Singapore launches Thai-Thai menu and Butterbear collab

KFC taps Thai street food and Bangkok’s Butterbear to boost seasonal engagement.

News

LinkedIn and Love, Bonito tackle career questions women hesitate to ask

The campaign brings together voices across Asia to answer career questions women often leave unspoken

Martech

Cathay Pacific uses AI to treat burnout with a travel prescription

Cathay Pacific teams up with Leo Singapore to launch an AI-powered vacation doctor targeting the chronically overworked

Martech

Collaborator review: features, pros, and cons of the PR marketplace

Review of trusted PR marketplace with 38K+ sites, transparent metrics, and fair pricing since 2017.

Reports

The best time to post on LinkedIn according to Adobe Express study

A new Adobe Express survey shows that Friday posts get the most engagement, even as most marketers stick to Mondays

News

OpenAI is quietly building internal ad infrastructure

OpenAI's latest hire reveals ambitions to scale paid marketing with custom tools, potentially beyond internal use

News

Friend’s subway takeover gambles on backlash to sell AI companions

Friend’s subway ads go viral for better or worse as the company banks on Gen Alpha curiosity

Martech

How OpenAI’s comms lead uses ChatGPT as a strategic partner

What OpenAI’s APAC comms lead reveals about AI, brand storytelling, and staying ahead

News

TikTok plans separate M2 app for US users

TikTok may split off a U.S.-only app as regulatory pressure mounts

News

Netflix gets into beer marketing with AB InBev partnership

From title tie-ins to NFL ad slots, the Netflix x AB InBev partnership signals new ground for experiential and streaming-led marketing

News

Uber’s APAC marketing chief Andy Morley exits after 10 years

Uber’s Asia Pacific CMO Andy Morley steps down after building the brand across ANZ and APAC

Martech

TikTok avoids US ban as Trump signs off on US-led deal

Trump’s order gives TikTok a new US-led structure. Marketers need to brace for change

News

Miley Cyrus gives Maybelline’s iconic jingle a Gen Z reboot

Maybelline taps pop icon Miley Cyrus to modernize its legendary jingle and drive cultural relevance

Content Marketing

Levi’s celebrates 30 years of Toy Story with a nostalgic limited-edition drop

The Disney-Pixar classic gets a 30th-anniversary tribute from Levi’s, blending Western denim with collector appeal

Martech

Are publisher-branded AI engines the next big thing or a dead end?

More publishers are launching their own AI answer engines. Is this smart strategy or just digital desperation?