Yozo.ai raises US$1.7M to automate e-commerce growth with AI-native revenue engine
Learn how Yozo.ai’s funding will help automate lifecycle marketing and drive e-commerce growth with AI.
UAE-based startup Yozo.ai has secured US$1.7 million in pre-seed funding to build an AI-native revenue engine for e-commerce merchants. The round was co-led by Access Bridge Ventures and Disruptech Ventures, with participation from Arzan VC, Oraseya Capital, Plus VC, Suhail Ventures, Glint Ventures, and M-Empire Angels. Yozo’s platform aims to automate the complex work of growth and retention marketing, helping merchants capture more revenue with less manual effort.
Founded in early 2025, Yozo is building an AI agent that autonomously manages retention and conversion campaigns across email, WhatsApp, and SMS. The company’s goal is to close the gap between customer intent and completed purchases—a persistent challenge for e-commerce teams worldwide.
Short on time?
Here’s a quick look at what’s inside:
- Who is Yozo.ai, and why does this funding matter?
- How Yozo’s AI agent automates e-commerce marketing
- What marketers can do with an AI-native revenue engine
- Key shifts for e-commerce growth and lifecycle marketing
Who is Yozo.ai, and why does this funding matter?
Yozo.ai is a UAE-based startup focused on automating e-commerce growth and retention marketing. The company was founded by a team with experience in building and scaling digital businesses, including the duo behind Egypt’s B2B marketplace Fatura. The US$1.7 million pre-seed round will support product development and international expansion, with an eye on markets like the US where acquisition costs and operational complexity are high.
Yozo’s backers highlight the team’s focus on practical AI adoption and the potential to embed automation directly into everyday e-commerce workflows.
Patrecia Meliana
How Yozo’s AI agent automates e-commerce marketing
Yozo’s platform is designed to act as an AI-native growth agent for merchants. Here’s how it works:
- Autonomous campaign management: Merchants connect their sales channels, approve campaigns, and let the AI agent handle execution, testing, and optimization across email, WhatsApp, and SMS.
- Lifecycle marketing automation: The agent manages retention and conversion workflows, reducing the need for large growth teams or complex marketing stacks.
- Continuous optimization: By learning from campaign results, the AI agent refines strategies to capture more revenue and reduce lost sales.
This approach is especially relevant for merchants who struggle with fragmented tools, manual processes, or limited internal resources.
What marketers can do with an AI-native revenue engine
For marketers, Yozo’s platform offers several practical benefits:
- Simplified operations: Run effective lifecycle marketing without a large team or complicated tech stack.
- Faster execution: Launch and optimize campaigns quickly, freeing up time for strategy and creative work.
- Improved retention and conversion: Capture more revenue by automating follow-ups and personalized messaging across key channels.
- Scalable growth: Expand into new markets or handle higher volumes without adding headcount.
As e-commerce competition intensifies, automation and AI-driven workflows are becoming essential for sustainable growth.
Key shifts for e-commerce growth and lifecycle marketing
Yozo’s funding and product direction highlight a few important trends for e-commerce teams:
- AI agents are moving from theory to practice, handling complex marketing tasks autonomously.
- Lifecycle marketing is becoming more automated, with a focus on retention and conversion rather than just acquisition.
- Merchants who adopt AI-native platforms can operate more efficiently and compete at a global scale.
As the market evolves, the ability to automate and optimize growth workflows will be a key differentiator for e-commerce brands.
