Spotlight Lawyer-turned-journalist Richard Acello takes readers on a journey, one article at a time American freelance journalist Richard Acello stepped out of his Phoenix law office to see the world, and he has not looked back since.
Technology How AR is bringing marketers into the metaverse Once seen as a niche technology, here's how augmented reality is evolving as a proper bridge for marketers to enter the metaverse.
Reports Marketers look to offer more personalized loyalty programs in APAC (report) Antavo's customer loyalty report looks into the key trends and challenges that APAC marketers face in 2022 and beyond.
Spotlight 20+ freelance journalists for hire in various niches Each week, ContentGrow showcases talented freelance journalists for hire. If keen to work with any, open their portfolio and click 'Hire Me' to get started.
Tools 12+ content marketing tools to help managers save time and money Use these content marketing tools to automate processes and lighten your daily workload. Managers will save time and money with leaner ops.
Tools 22 websites to help you hire freelance journalists With so many options out there, it’s a challenge to find the right app or platform to hire freelance journalists. We’ve rounded them up here.
Lists 13 recommended firms offering professional content writing services The demand for content writing services has steadily increased annually. Once armed with a strategy, here are a few vendors for marketers to check out.
Spotlight Journalist Anna Rzhevkina binds passion and freedom in freelancing Poland-based journalist turned freelance writer Anna Rzhevkina unpacks her professional journey and newfound freedom in the gig economy.
Content Marketing How to become an awesome content writer (beginner’s guide) Content writing has become one of the top trends of the digital era. Though straightforward on the surface, it is not a job to be taken lightly. Here are the tips and tricks you need to become a professional content writer.
Freelancing 14 recommended sites to find journalism jobs in 2022 Journalism requires time, skill, and dedication. Here are some sites that showcase different jobs available in the industry.
Spotlight Vietnamese entertainment journalist Diem Nguyen Le shares valuable advice for new freelancers English and International Studies graduate Diem Nguyen Le found her dream job as a travel, lifestyle, and entertainment freelance content writer and has now been writing for over a decade.
Content Marketing 3 important social media updates for brands in multiple markets Social media influences 71% of buying decisions and localization is an important factor. Here are a few updates for brands operating in multiple markets.
Content Marketing 3 ethical marketing tactics to build customer trust Ethical marketing builds trust and loyalty. From protecting consumers' data to helping communities, here are a few ways brands can market more responsibly.
Content Marketing 3 trends reshaping data-driven marketing in 2022 With rising privacy concerns from consumers, brands are shifting from large-scale data harvesting to only seeking the data needed to serve customers.
Content Marketing 3 ways to create an outstanding landing page Make your landing page attractive and easy to navigate. A focus on compelling visuals, calls to action, and key message placement is a big part of success.
Technology 4 ways conversational AI is transforming the marketing game Companion robots may still only belong in sci-fi movies, but conversational AI bots are becoming the norm for marketing teams around the world.
Content Marketing What brands should know about Gen Z in the metaverse While marketers debate the real-world preferences of millennials, clever brands are reaching Gen Z in the virtual world.
Content Marketing 3 ways to prep for a digital marketing future without cookies As Google plans to stop supporting third-party tracking cookies in its Chrome browser in 2023, advertisers look for new ways to connect with customers.
Technology How Musk’s Twitter buy-out shapes the platform’s future Twitter is now owned by someone who calls himself a “free speech absolutist." Here's what marketers and media pros should keep in mind.
Spotlight 10 wonderful freelance writers and journalists to check out ContentGrow is a global talent network of freelance writers and journalists. Each week, it showcases a handful of talented media pros for your consideration.
Technology 3 unique challenges Snap’s ad business faces Snap reported results below expectations as the war in Ukraine, macroeconomic issues, and Apple's privacy policy push advertisers to spend more carefully.
Public Relations Unilever will stop marketing food and beverages to children under 16 Efforts to limit marketing to young audiences come amid health concerns, such as childhood obesity. The deadline for brands to comply is January 2023.
Technology 3 ways blockchain will improve marketing and advertising Blockchain is one of the most disruptive technologies in the marketing industry. Here's how and why more brands are starting to use it in different ways.
Media Netflix lost subscribers for the first time in a decade. What went wrong? Netflix lost 200k subscribers in the first quarter of this year. It forecasts deeper losses ahead, as people rethink their commitment to streaming services.
Public Relations 3 ways brands can be more eco-friendly as consumers drive sustainability As consumers shift toward eco-friendly lifestyles, brands genuinely need to do what's best for the planet. Here are a few tips on how to go green.
