Spotlight Prowly's Berenika Teter on understanding your target audience As a content manager for PR and media relations software Prowly, Teter unpacks content creation strategies that tend to work wonders for her team.
Lists 14 recommended content marketing agencies in Asia Pacific The right content marketing agencies can help brand marketers achieve maximum return on investment. Here are 14 recommendations.
Tools 11 recommended tools for media relations Managing media contacts doesn't have to be painful. Here are some recommended tools for media relations to help PR teams scale their efforts.
Spotlight Alyce marketing head MK Getler on how corporate gifting strengthens relationships MK Getler, Alyce’s marketing head, shares how corporate gifting builds personal experiences and converts prospects into customers.
Spotlight ContentCal CEO Alex Packham shares strategies for growing a martech startup Alex Packham shares how ContentCal transitioned from a digital marketing agency to a B2B SaaS firm and locked in early customers.
Spotlight Respona’s leader shares marketing growth hacks to get thousands of paid users Respona’s Farzad Rashidi shares growth marketing tactics to get thousands of new users.
Technology ContentGrow review: a specialist's marketplace for journalism and PR Check out the latest ContentGrow reviews by prominent media outlets and PR firms in Asia.
Content Marketing 6 creative ways to use stickers for your business With stickers, you can increase your brand and product exposure to your online and offline platforms. Here are seven ways to use stickers for business purposes.
Spotlight Workmate CEO Mathew Ward on content marketing, startups, and finding a niche Workmate aims to solve core problems in the blue-collar worker market by streamlining day-to-day operations.
Technology 17 awesome apps for freelance writers in 2021 Freelance work has never been easier than it is in 2021. There is a wide range of free and wonderful apps to simplify your work. Here are some of our favorites.
Content Marketing Freelance writing jobs: 12 sites to get started There is a veritable smorgasbord of places to find freelance writing jobs. We’ve rounded them up below to help you scour for gigs on an ongoing basis.
Technology Turning customers into loyal brand ambassadors with Brandbassador Brandbassador helps businesses optimize their earnings and branding with word-of-mouth marketing.
Tools 23 websites to help you hire a writer Hire a writer or two to level up your content marketing game. From freelancers to full-timers, these websites and platforms have got you covered.
Case Studies 29 smart B2B content marketing examples and success stories It’s never a bad time to refresh your marketing game. Learn from the best by checking these B2B content marketing examples.
Guides A complete guide to help you hire SEO content writers Partnering with a great writer is a key step toward successful content marketing. Whether it’s for freelance or in-house arrangements, here’s a useful guide to help you hire SEO content writers.
Spotlight PR veteran Nadya Willard Davies: PR shouldn’t just be about media coverage After spending a decade in the PR industry, Nadya Willard Davies advises practitioners to go beyond delivering creative ideas and media coverage.
Spotlight WE! Interactive's Matthew Lim gives free consulting to struggling brands during the pandemic With companies collapsing during the outbreak, Singapore-based marcomms agency WE! Interactive aims to give back to the ecosystem.
Technology ClickFunnels aims to soup up your conversion rate With its sales funnel builder, ClickFunnels claims to help businesses generate more leads, increase conversion rates, and boost sales.
Spotlight ProductLead CEO Mihai Bocai shares how putting customers first is essential for long-term growth The executive shares how his digital marketing platform got its first generation of paying customers.
Technology Omnichannel tool Later aims to make social media marketing a breeze Later stands out with its popular Linkin.bio feature, which helps users generate traffic and sales.
Spotlight Circles.Life’s marketing head shares viral campaign recipes No-contract telco Circles.Life has become famous for its publicity stunts in APAC. Head of marketing Delbert Ty shares his viral formula.
Technology Lusha paves way for sales teams to discover millions of B2B prospects With data collected from its own community, Lusha’s B2B database allows sales teams to connect with prospects and close more deals.
Content Marketing How to boost sales with explainer videos Explainer videos have proven to work wonders for sales purposes. Here are a few tips to get you primed.
Technology Podbean helps podcasters produce, distribute, and monetize content To get a better understanding of the app, here are six things marketers should know about Podbean.
Technology With surging growth, Contentful aims to go public in 2021 Contentful offers a time-saving solution for marketers who must maintain multiple digital channels.
