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Lawyer-turned-journalist Richard Acello takes readers on a journey, one article at a time
Spotlight

Lawyer-turned-journalist Richard Acello takes readers on a journey, one article at a time

American freelance journalist Richard Acello stepped out of his Phoenix law office to see the world, and he has not looked back since.

  • Patricia Leuterio
Patricia Leuterio May 17, 2022 • 4 min read
How AR is bringing marketers into the metaverse
Technology

How AR is bringing marketers into the metaverse

Once seen as a niche technology, here's how augmented reality is evolving as a proper bridge for marketers to enter the metaverse.

  • Valery Moniaga
Valery Moniaga May 17, 2022 • 3 min read
Marketers look to offer more personalized loyalty programs in APAC (report)
Reports

Marketers look to offer more personalized loyalty programs in APAC (report)

Antavo's customer loyalty report looks into the key trends and challenges that APAC marketers face in 2022 and beyond.

  • Enricko Lukman
Enricko Lukman May 17, 2022 • 3 min read
20+ freelance journalists for hire in various niches
Spotlight

20+ freelance journalists for hire in various niches

Each week, ContentGrow showcases talented freelance journalists for hire. If keen to work with any, open their portfolio and click 'Hire Me' to get started.

  • Leighton Cosseboom
Leighton Cosseboom May 17, 2022 • 11 min read
12+ content marketing tools to help managers save time and money
Tools

12+ content marketing tools to help managers save time and money

Use these content marketing tools to automate processes and lighten your daily workload. Managers will save time and money with leaner ops.

  • Enricko Lukman
  • Falencia Naoenz
Enricko Lukman, Falencia Naoenz May 11, 2022 • 11 min read
22 websites to help you hire freelance journalists
Tools

22 websites to help you hire freelance journalists

With so many options out there, it’s a challenge to find the right app or platform to hire freelance journalists. We’ve rounded them up here.

  • Enricko Lukman
  • Falencia Naoenz
Enricko Lukman, Falencia Naoenz May 11, 2022 • 14 min read
13 recommended firms offering professional content writing services
Lists

13 recommended firms offering professional content writing services

The demand for content writing services has steadily increased annually. Once armed with a strategy, here are a few vendors for marketers to check out.

  • Falencia Naoenz
Falencia Naoenz May 10, 2022 • 10 min read
Journalist Anna Rzhevkina binds passion and freedom in freelancing
Spotlight

Journalist Anna Rzhevkina binds passion and freedom in freelancing

Poland-based journalist turned freelance writer Anna Rzhevkina unpacks her professional journey and newfound freedom in the gig economy.

  • Patricia Leuterio
Patricia Leuterio May 10, 2022 • 5 min read
How to become an awesome content writer (beginner’s guide)
Content Marketing

How to become an awesome content writer (beginner’s guide)

Content writing has become one of the top trends of the digital era. Though straightforward on the surface, it is not a job to be taken lightly. Here are the tips and tricks you need to become a professional content writer.

  • Stella Estee Samantha
Stella Estee Samantha May 9, 2022 • 9 min read
14 recommended sites to find journalism jobs in 2022
Freelancing

14 recommended sites to find journalism jobs in 2022

Journalism requires time, skill, and dedication. Here are some sites that showcase different jobs available in the industry.

  • Stella Estee Samantha
Stella Estee Samantha May 9, 2022 • 11 min read
Vietnamese entertainment journalist Diem Nguyen Le shares valuable advice for new freelancers
Spotlight

Vietnamese entertainment journalist Diem Nguyen Le shares valuable advice for new freelancers

English and International Studies graduate Diem Nguyen Le found her dream job as a travel, lifestyle, and entertainment freelance content writer and has now been writing for over a decade.

  • Patricia Leuterio
Patricia Leuterio May 9, 2022 • 5 min read
3 important social media updates for brands in multiple markets
Content Marketing

3 important social media updates for brands in multiple markets

Social media influences 71% of buying decisions and localization is an important factor. Here are a few updates for brands operating in multiple markets.

  • Valery Moniaga
Valery Moniaga May 9, 2022 • 4 min read
3 ethical marketing tactics to build customer trust
Content Marketing

3 ethical marketing tactics to build customer trust

Ethical marketing builds trust and loyalty. From protecting consumers' data to helping communities, here are a few ways brands can market more responsibly.

  • Anna Brown
Anna Brown May 9, 2022 • 3 min read
3 trends reshaping data-driven marketing in 2022
Content Marketing

3 trends reshaping data-driven marketing in 2022

With rising privacy concerns from consumers, brands are shifting from large-scale data harvesting to only seeking the data needed to serve customers.

  • Anna Brown
Anna Brown May 9, 2022 • 3 min read
3 ways to create an outstanding landing page
Content Marketing

3 ways to create an outstanding landing page

Make your landing page attractive and easy to navigate. A focus on compelling visuals, calls to action, and key message placement is a big part of success.

  • Anna Brown
Anna Brown May 9, 2022 • 4 min read
4 ways conversational AI is transforming the marketing game
Technology

4 ways conversational AI is transforming the marketing game

Companion robots may still only belong in sci-fi movies, but conversational AI bots are becoming the norm for marketing teams around the world.

  • Valery Moniaga
Valery Moniaga Apr 29, 2022 • 5 min read
What brands should know about Gen Z in the metaverse
Content Marketing

What brands should know about Gen Z in the metaverse

While marketers debate the real-world preferences of millennials, clever brands are reaching Gen Z in the virtual world.

  • Valery Moniaga
Valery Moniaga Apr 28, 2022 • 4 min read
3 ways to prep for a digital marketing future without cookies
Content Marketing

3 ways to prep for a digital marketing future without cookies

As Google plans to stop supporting third-party tracking cookies in its Chrome browser in 2023, advertisers look for new ways to connect with customers.

  • Anna Brown
Anna Brown Apr 28, 2022 • 4 min read
How Musk’s Twitter buy-out shapes the platform’s future
Technology

How Musk’s Twitter buy-out shapes the platform’s future

Twitter is now owned by someone who calls himself a “free speech absolutist." Here's what marketers and media pros should keep in mind.

  • Anna Brown
Anna Brown Apr 27, 2022 • 4 min read
10 wonderful freelance writers and journalists to check out
Spotlight

10 wonderful freelance writers and journalists to check out

ContentGrow is a global talent network of freelance writers and journalists. Each week, it showcases a handful of talented media pros for your consideration.

  • Leighton Cosseboom
Leighton Cosseboom Apr 26, 2022 • 5 min read
3 unique challenges Snap’s ad business faces
Technology

3 unique challenges Snap’s ad business faces

Snap reported results below expectations as the war in Ukraine, macroeconomic issues, and Apple's privacy policy push advertisers to spend more carefully.

  • Anna Brown
Anna Brown Apr 26, 2022 • 4 min read
Unilever will stop marketing food and beverages to children under 16
Public Relations

Unilever will stop marketing food and beverages to children under 16

Efforts to limit marketing to young audiences come amid health concerns, such as childhood obesity. The deadline for brands to comply is January 2023.

  • Anna Brown
Anna Brown Apr 26, 2022 • 3 min read
3 ways blockchain will improve marketing and advertising
Technology

3 ways blockchain will improve marketing and advertising

Blockchain is one of the most disruptive technologies in the marketing industry. Here's how and why more brands are starting to use it in different ways.

  • Valery Moniaga
Valery Moniaga Apr 26, 2022 • 4 min read
Netflix lost subscribers for the first time in a decade. What went wrong?
Media

Netflix lost subscribers for the first time in a decade. What went wrong?

Netflix lost 200k subscribers in the first quarter of this year. It forecasts deeper losses ahead, as people rethink their commitment to streaming services.

  • Anna Brown
Anna Brown Apr 22, 2022 • 3 min read
3 ways brands can be more eco-friendly as consumers drive sustainability
Public Relations

3 ways brands can be more eco-friendly as consumers drive sustainability

As consumers shift toward eco-friendly lifestyles, brands genuinely need to do what's best for the planet. Here are a few tips on how to go green.

  • Anna Brown
Anna Brown Apr 22, 2022 • 4 min read
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