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Chery’s Winter Care Campaign offers free checks for Australian drivers

Chery’s Winter Care Campaign offers free checks for Australian drivers

Chery’s Winter Care Campaign runs July 1 to Aug 14 in Australia, bundling a free 28-point check and software updates to drive service visits.

Doritos Loaded pairs Gordon Ramsay with George Russell in F1 campaign

Doritos Loaded pairs Gordon Ramsay with George Russell in F1 campaign

Doritos Loaded pairs Ramsay with George Russell, adding eight recipes and F1 fan zone food trucks to turn a film into sustained experiences.

Lululemon apologises after Great Wall event sparks drum controversy

Lululemon apologises after Great Wall event sparks drum controversy

Lululemon apologised on Weibo after backlash over a drum at a Great Wall yoga event. A case study in cultural diligence and brand risk planning.

MoEngage acquires Aampe to scale AI-agent personalization for brands

MoEngage acquires Aampe to scale AI-agent personalization for brands

MoEngage adds Aampe to automate customer-level targeting and timing, signaling a move from segments and rules to agent-driven lifecycle

Hightouch launches Lifecycle Studio for agentic lifecycle marketing workflows

Hightouch launches Lifecycle Studio for agentic lifecycle marketing workflows

Hightouch expands agentic workflows for lifecycle teams, aiming to cut handoffs across data, creative, QA, and activation in owned channels.

AI commerce makes product data a media decision

AI commerce makes product data a media decision

Agentic commerce is moving discovery and checkout into AI surfaces, making product data, offers, and measurement a media control problem.

Facebook revives Creator Studio with AI features for creators

Facebook revives Creator Studio with AI features for creators

Meta is rebuilding Creator Studio with AI recommendations and comment tools, plus new Creator and Business dashboards to streamline creator

Influencer Marketing

How to build a brand ambassador program that creators actually want to join

A practical guide to building a brand ambassador program: from defining goals and recruiting creators to structuring pay, onboarding, and measuring ROI.

Canva enters its anime era with emotional campaign about creativity and community

Canva enters its anime era with emotional campaign about creativity and community

Canva Japan's first animated brand campaign uses anime, music, and emotional storytelling to show how creativity can help communities reconnect

Go-to-market strategy examples: what marketers can learn from real launch plays

Go-to-market strategy examples: what marketers can learn from real launch plays

Eight documented go-to-market strategy examples from B2B companies. For each, the focus is on the specific audience, channel, and message decisions that made the launch work.

Meta's branded content and disclosure rules just changed: what brands need to update now

Influencer Marketing

Meta's branded content and disclosure rules just changed: what brands need to update now

Meta makes Partnership Ads mandatory and extends AI disclosure: the compliance checklist

57% of PR professionals now use AI for press releases, says PR Newswire's 2025 report

57% of PR professionals now use AI for press releases, says PR Newswire's 2025 report

PR Newswire's 2025 report finds 57% of communications professionals use AI for press releases.

Canva rolls out Indonesia AI brand campaign featuring King Nassar

Canva’s Indonesia campaign spotlights AI for reports, lesson plans, and small business marketing, backed by TV, digital, and OOH distribution.

Expedia Group leans on creators and Ken to reach Gen Z travelers

Expedia Group leans on creators and Ken to reach Gen Z travelers

Expedia partnered with IShowSpeed and used Ken in Super Bowl creative, showing how creators and cultural IP can support travel planning and booking.

Influencer marketing for cybersecurity, fintech, and healthcare B2B categories

Influencer Marketing

Influencer marketing for cybersecurity, fintech, and healthcare B2B categories

The compliance-first guide to influencer marketing in cybersecurity, fintech, and healthcare B2B

Amazon previews Alexa+ Agentic Ads as checkout moves into conversations

Amazon previews Alexa+ Agentic Ads as checkout moves into conversations

Amazon’s Alexa+ Agentic Ads let shoppers complete purchases in a conversation. Marketers will need new metrics beyond clicks and landings.

L’Oréal expands CreAItech with OpenAI models and ChatGPT try-on plans

L’Oréal expands CreAItech with OpenAI models and ChatGPT try-on plans

L’Oréal adds OpenAI models to CreAItech and plans Maybelline try-on in ChatGPT, signaling a shift toward AI-led product discovery.

JustAI raises $17M Series A for agentic marketing platform

JustAI raises $17M Series A for agentic marketing platform

JustAI reports 5X ARR growth and funding to unify personalization, experimentation, and measurement via AI agents for enterprise teams.

Event press release template: what PR pros actually send (and when)

Public Relations

Event press release template: what PR pros actually send (and when)

Most event press releases fail because the event is not the news. Learn the two tools B2B PR teams actually use: a pre-event media invite and an at-event announcement press release, with templates and real examples.

Notable influencer marketing funding rounds and acquisitions of 2026

Influencer Marketing

Notable influencer marketing funding rounds and acquisitions of 2026

What this year's influencer marketing M&A wave means for brand marketers

Samsung brings Galaxy devices into Spider-Man: Brand New Day with interactive Spidey Tracker campaign

Samsung turns Spider-Man into a real-world fan experience through Galaxy-powered storytelling and interactive IP marketing

Virtual and AI influencers: should B2B brands use them?

Influencer Marketing

Virtual and AI influencers: should B2B brands use them?

Virtual and AI influencers: should B2B brands use them?

How brands build Gen Z communities that last beyond TikTok

How brands build Gen Z communities that last beyond TikTok

Gen Z is gravitating toward Reddit, Discord, Substack, and other participation-first spaces. This guide explores how marketers can build communities that survive changing algorithms.

Shopify launches Campaign Autopilot, AI-powered marketing built into Shopify

Shopify launches Campaign Autopilot, AI-powered marketing built into Shopify

Shopify’s Campaign Autopilot automates ads and email from the admin, shifting teams toward budget guardrails and cross-channel governance.

Influencer marketing for startup founders: a lean playbook for pre-Series-A

Influencer Marketing

Influencer marketing for startup founders: a lean playbook for pre-Series-A

How startup founders should run influencer marketing before raising a Series A