News BrightLocal: Gen Z is skipping Google and AI is rewriting search Gen Z is ditching Google, AI is rewriting results, and maps are gaining ground. BrightLocal’s 2024 report explains what’s changing in search.
Content Marketing Stop choosing between traditional & digital marketing—here's how to use both effectively Digital marketing is everywhere, but it's not the only channel you have to boost your marketing efforts. Here are five benefits of combining both to give your business that edge.
News ChatGPT update: What’s changed in search, WhatsApp, and answers ChatGPT now works better on WhatsApp and adds new tools for search and citations.
Martech The marketer’s new job title: AI boss AI is changing marketing roles. This article explains why managing agents will become part of the job.
Martech Students choose affordable writing help, what marketers need to learn Students want affordable writing support, here is why content marketers should pay attention.
News TikTok fact-checks, Minecraft cinemas, and cold emails that actually work 🚀 This week: TikTok’s new fact-checking feature, Claude’s web browsing, Minecraft cinemas, Shopify SEO tips, and smarter cold emails.
Content Marketing Hiring your next marketer? Why “wait until it hurts” might save your team Think you need to hire now? Here's why waiting might lead to stronger teams.
Tools 26 websites and tips to help you hire the right writer Explore 26 websites to hire blog writers, copywriters, or SEO content pros who use AI wisely. Learn how to find the best match for your marketing needs.
News TikTok wants users to fact-check each other. Marketers, take note TikTok’s latest experiment adds crowd-sourced context to short videos. What this means for marketers navigating misinformation and brand safety.
News Teen-focused rules arrive on Facebook: what it means for marketers Meta just brought Instagram's teen safety measures to Facebook and Messenger. Here’s how brands should update their approach.
Martech Canva’s AI can now help you code, work with data, and build designs in one place Canva just added new AI tools for spreadsheets, photo editing, and coding. Learn what it means for marketing teams.
News Google’s 'Ask a follow-up' test shows up in Search—here’s why marketers should care Google's testing a Gemini-style prompt that nudges users to ask more questions. Here’s how it compares to “People Also Ask”—and what it could mean for content.
News Reddit advertisers and agencies can now share profiles, credit lines, and accounts across businesses New Reddit feature lets advertisers and agencies share profiles and assets to simplify collaboration.
Martech What is an AI agent? Real examples that show why businesses are adopting them These AI agents don’t just respond—they complete tasks that used to eat up hours.
News Your weekly Grip: The hottest news in AI, content, and strategy Catch up on the latest in AI, martech, and viral campaigns—all in one smart, snappy weekly recap.
News Dentsu Indonesia and Harian Kompas launch AI app to help sexual assault survivors collect real evidence New AI app from Dentsu and Kompas helps survivors discreetly record audio and metadata as legal evidence in sexual assault cases.
Content Marketing Google AI now understands images, and SEO should be your strongest weapon Google adds image understanding to AI Mode. Marketers should focus on SEO to make their products and visuals searchable.
Media Earned vs paid media: what early-stage marketers need to know A clear guide on earned and paid media—and how lean content teams can use both to drive trust, reach, and long-term growth.
Public Relations The biggest press release mistakes (and how to avoid them) Why your press release probably flopped—and how to make sure it doesn’t happen again.
Content Marketing Why apple fanboys exist (and what brands should actually learn from them) Neuroscience shows why people treat Apple like family — and what that means for brand marketers.
News Google releases Gemini 2.5 as model competition continues Google’s Gemini 2.5 launches with benchmark gains in reasoning, science, and code tasks
Martech What is MarTech and what can it mean for your business? What is the meaning of martech and why should your business be concerned? We explore more in this article.
Say goodbye to weird AI visuals—GPT-4o nails image creation With GPT-4o’s image tool, you can finally get consistent, precise visuals without the weird errors AI used to make.
Martech Lost customers? Remarketing strategies in your martech stack are the answer Visitors leave without purchasing. Learn how remarketing strategies in your martech stack can bring them back to complete the sale.
Content formats: What Gen Z wants vs. millennials Interactive, static, or meme-driven? Learn the content types that resonate most with Gen Z and Millennials—and how to effectively blend them.
![Mantra of Hope. [Source: Campaign Brief Asia]](/content/images/size/w600/2025/04/MANTRA-of-Hope-web-optimized.webp)
