news Winclap bets on creator ops with Brkaway acquisition Learn how Winclap’s Brkaway deal changes creator management and influencer campaigns for marketers.
news PAR Technology acquires Bridg: what unified customer data means for marketers PAR Technology’s acquisition of Bridg brings loyalty and non-loyalty data together, offering new opportunities for retail and restaurant marketers.
martech Flowla raises US$2.5M to bring automation to B2B sales and customer success The UK startup is building a new “customer layer” to automate sales execution, onboarding, and renewals.
martech Opendate raises US$14M to become the OS for indie live events As Ticketmaster tightens its grip, Opendate is building tools for independents to win.
martech Parloa lands US$350M to fuel expansion of agentic AI in CX The German startup triples its valuation as agentic AI gains traction across enterprise CX.
martech BOOSTERZ lands US$25.4M to expand its K-brand performance marketing model BOOSTERZ’s hybrid model blends performance marketing with brand equity investment. Here’s why that matters for marketers
Acquisitions SPINS acquires MikMak to connect online ads with in-store sales This merger gives brands sharper tools to track shopper behavior from social ads to store shelves
martech Deepgram lands US$130M to expand real-time Voice AI infrastructure With new funding, Deepgram doubles down on speech infrastructure and restaurant automation.
martech DaVinci Commerce raises funds to simplify retail media with AI The newly renamed DaVinci Commerce aims to help brands launch personalized commerce campaigns in minutes.
martech Spangle AI raises US$15M to turn AI discovery into retail conversions Former Amazon execs raise funding to build AI infrastructure that bridges shopper intent and checkout.
martech WP Engine acquires Big Bite to bolster WordPress publishing workflows The acquisition shifts Big Bite’s newsroom innovation into WP Engine’s product roadmap.
news Brave Connective taps Plug and Play to expand SEA martech footprint The martech venture builder taps into Plug and Play’s startup ecosystem to fast-track regional growth.
news Semify buys Dragon Metrics to scale global AI optimization and SEO coverage Semify buys Hong Kong-based Dragon Metrics to strengthen AI-led reporting and international SEO reach.
martech 2X acquires The Kiln to scale GTM engineering for enterprise marketers The Clay partner’s GTM engineering expertise will help 2X serve enterprise clients at scale.
news Luxury Presence secures US$37M to launch AI CRM that predicts hidden real estate deals Presence® CRM scans contacts, social data, and net worth shifts to help agents find deals before they happen.
news Xtremepush acquires Scrimmage to unify CRM, loyalty, and gamification The martech platform is merging CRM, gamification, and loyalty into one data-powered stack
news Nitro Commerce raises US$5M to scale its AI-driven growth platform With digital growth stalling for many brands, Nitro wants to become the AI-powered fix for India’s commerce chaos
martech PMG acquires Digital Voices to scale influencer marketing intelligence PMG acquires influencer agency Digital Voices, adding Chord and Composer tools to its Alli tech platform.
news Unusual raises US$3.6M to help brands shape how AI talks about them As marketers grapple with AI misrepresentation, Unusual offers tools to audit and shape how models describe your brand
news MediaRadar launches AI-ready Data Cloud to fast-track ad insights into marketing workflows MediaRadar unveils a cloud-native data product to help brands and publishers train AI, plan campaigns and outpace rivals
martech IAB Tech Lab lays out roadmap for AI-driven ad systems The digital ad industry is moving toward AI agents. Here's how IAB Tech Lab plans to make it work—without breaking what's already in place.
martech Optimove expands email solution to ease personalization bottlenecks Optimove's enhanced email platform aims to deliver faster, smarter, and more personalized customer messages.
martech PubMatic’s AgenticOS wants to redefine AI-native programmatic The ad-tech firm’s new operating system puts AI agents in charge of programmatic execution. Here’s what it means for marketers.
martech Viant bets on fully autonomous ads with its new Outcomes product Viant has unveiled Outcomes, a fully autonomous open-internet ad product designed to optimize campaigns around business results. Here’s what it means for marketers.
Content Marketing Klue: AI's biggest opportunity in marketing is with product marketing, not content Product marketing teams can leverage AI to drive more strategic work while automating repetitive tasks, according to Klue's VP of Marketing.
