news Walmart expands gen AI ad tools with Sparky and Marty Walmart is testing sponsored ads in its AI shopping assistant and rolling out new tools to automate campaign strategy
Reports Creators are skipping the algorithm according to Patreon report As algorithmic platforms plateau, more creators are turning to paid communities and subscriptions. Here’s what that means for brand partnerships.
news Zocdoc’s latest campaign turns healthcare pain into punchlines Zocdoc’s new campaign shows that finding the right doctor doesn’t have to feel like a gamble
Reports APAC’s brand perception winners in November 2025 YouGov’s latest rankings spotlight the brands gaining ground with consumers across Australia, Indonesia, Malaysia, and Thailand
news Reddit launches AI-powered Max Campaigns for smarter ad buying Reddit's Max Campaigns automates media buying using machine learning and user-driven insights
martech AI layoffs are coming, say VCs Enterprise investors expect AI to reshape the labor market by 2026. Marketers should pay close attention
Content Marketing How to establish your brand pillars for content marketing success From defining your brand purpose to creating a consistent content calendar, every step is crucial in developing a strong brand foundation that distinguishes you in the digital marketplace.
news OpenAI bets on audio AI as tech turns away from screens OpenAI unifies audio teams for a bold hardware bet. Here’s why marketers should pay attention
Reports Why shoppers are going broke for Labubu, LEGO, and viral holiday gifts A new study shows how hype culture is leading holiday shoppers into debt. Here's what marketers should know.
news AI could replace 200,000 European banking jobs by 2030 AI threatens 200,000 roles in Europe’s banking sector. Here's what that means for automation, risk, and compliance
Reports Enterprises will spend more on AI in 2026, just not with everyone Venture capitalists say the AI experimentation phase is ending. Here’s what enterprise marketers need to know
Reports Why social media platforms are making it harder to reach fans according to Patreon report TikTok and Instagram are shifting away from follower-based feeds. Discover how this platform shift impacts creator engagement and brand strategy.
news Meta buys profitable AI startup Manus for US$2B Manus went from stealth launch to US$100M ARR in months. Here’s why Meta paid billions
Reports Why social media follower counts no longer matter in 2026 As algorithmic feeds take over, creators are building trust through new playbooks, from Discord clipping squads to fan-funded niches
news OpenAI and Anthropic dominate as US AI startup funding hits US$150B Despite the record haul, most of 2025’s AI funding went to a few big names. Marketers and tech teams should take note
news Italy stops Meta from banning rival AI chatbots on WhatsApp Italy says Meta can’t block rival chatbots on WhatsApp while under investigation
news OpenAI drops “Your Year with ChatGPT” OpenAI just launched a year-in-review feature for ChatGPT. Here’s why it matters for AI adoption and brand engagement.
news Attorneys general warn OpenAI, Google, and others A growing state-level crackdown could shape the future of GenAI development and governance
news Amazon may invest US$10B in OpenAI Amazon is reportedly in talks to invest US$10B in OpenAI as both companies deepen ties through chip and cloud deals
news Adobe hit with AI lawsuit over pirated book claims A new class-action suit accuses Adobe of using pirated books in AI training. Here's what this means for content creators and marketers.
news Meta bets big on ‘Mango’ and ‘Avocado’ AI models Meta plans to launch next-gen image, video, and text AI models by 2026. Marketers should take note
news OpenAI just added rules for how ChatGPT talks to teens With teen safety under the spotlight, OpenAI’s new guidelines may set the tone for future AI marketing standards
news Paramount sharpens its WBD takeover offer with all-cash bid and Ellison’s backing Paramount revises its bid for Warner Bros. Discovery to address shareholder concerns and outmatch Netflix
martech Google’s search dominance is cracking: what marketers should watch As Google’s search market share dips, here’s what marketers need to know about the shifting landscape
news OpenAI admits prompt injection may never be solved OpenAI admits prompt injection attacks may never be fully solved. This article explores what’s next for Atlas and AI security.
