news AI Mode comes to Google Search Google just made Search conversational. Here’s what it means for content and SEO strategies
martech Indian states consider Australia-style social media ban for children As Indian states look at under-16 bans, global platforms and advertisers face a new regulatory variable
news Pinterest layoffs impact 15% of staff as resources shift to AI Pinterest’s latest restructuring highlights how AI is reshaping platform strategy and staffing
news Meta is testing a new subscription push that puts AI features behind a paywall Meta is experimenting with premium subscriptions tied to AI, productivity, and privacy features across its core apps
news After TikTok’s US takeover, alternative social apps see a surge Skylight and UpScrolled gain traction as users question TikTok’s future and policies
martech Anthropic expands Claude with workplace apps for real-time collaboration Claude can now interact with Slack, Box, and Canva inside the chat window. Here's what this means for productivity and brand workflows
news TikTok’s US outage blamed on power failure, but timing raises questions TikTok says a weather-related outage disrupted US services—but the timing raises eyebrows
news TikTok sparks fear over ‘sensitive data’ clause as users misread privacy update TikTok users are panicking over its data policy. Marketers should be looking at the legal and platform implications.
martech Best AI-powered tools for SEO: an in-depth comparison Discover the best AI marketing tools for SEO with our comprehensive reviews and comparisons. Learn about their features, pros, and cons to enhance your SEO strategy.
Reports The rise of microdrama apps Microdrama apps are exploding in popularity, and marketers should pay attention to how they’re monetizing engagement
news OpenAI makes leadership shift to revive enterprise AI strategy OpenAI appoints Barret Zoph to drive ChatGPT Enterprise adoption amid falling market share
news Spotify’s Prompted Playlists land in North America Spotify brings its AI playlist creator to Premium users in the U.S. and Canada.
news Google Search just got personal with AI Mode AI Mode in Google Search now personalizes responses using Gmail and Photos data
news Meta expands Threads ads to all users Threads now serves ads worldwide. Here’s what brands need to know as Meta scales its latest social app.
news YouTube lets creators use AI likeness in Shorts YouTube is rolling out AI avatars for Shorts. Here's what brands and creators should know.
news Netflix pushes for WBD deal with all-cash offer, reveals US$1.5B in ad revenue Netflix moves to seal its Warner Bros deal and reveals a booming ad business
news Threads overtakes X on mobile Meta’s Threads now sees more daily mobile users than X. What’s fueling the shift, and how should brands respond?
Public Relations David Beckham’s post-feud interview is a PR case study in restraint When family drama meets the global stage, Beckham’s media strategy keeps the brand intact
martech Gaming's golden age of marketing? What the 2026 UA report really says AppsFlyer and Newzoo's latest report reveals rising UA costs, AI-driven creative scale, and genre-specific shifts that marketers must act on
news TikTok’s US deal is finally happening A new ownership structure for TikTok is taking shape. Here’s how it could impact your marketing strategy.
news MINI leans into design-first storytelling with new Paul Smith campaign MINI’s latest campaign isn’t about the car. It's about the craft and collaboration
martech Google Trends gets a Gemini upgrade Google Trends just got an AI upgrade, and here’s how it changes research and content planning
news TikTok quietly launches PineDrama to test the waters in microdrama streaming TikTok is expanding into serialized microdramas. Here’s what this new experiment means for marketers
news Lisa’s ‘Amazing Thailand’ ad sparks AI suspicion and backlash The ‘Amazing Thailand’ campaign drew global attention and controversy as fans debated whether the hyper-polished image of Lisa was AI-generated
news How The Laughing Cow uses plushies to win hearts and boost brand relevance in SEA The Laughing Cow’s plushie campaign blends retail, social, and experiential tactics to stay relevant with Gen Z and millennials
