Content Marketing How to create an effective content calendar for marketing Planning and creating a content calendar for marketing isn't too difficult if you can follow these basic steps.
Content Marketing Here are the best TikTok marketing strategies for 2023 If you want to up your TikTok game, check out these 5 TikTok marketing strategies to boost visibility and generate more leads.
News Instagram to end live shopping feature in March, pivots to ads instead After removing the Shop tab, Instagram is now ditching live shopping, raising questions about the future of social commerce on the platform.
Spotlight From consultant to managing director: Thomas Franky's story We speak with PR veteran Thomas Franky on his decades-long career in the Indonesian PR and comms industry.
Spotlight Comms, PR and ESG in Indonesia: perspectives by Thomas Franky, Artemis Indonesia Investors are increasingly mounting pressure on companies to comply with ESG, so how is Indonesia handling it? Thomas Franky shares more.
Jobs Brands are seeking bilingual PR writers with experience in B2B tech (English-Chinese) Brands on ContentGrow are looking for freelance journalists and PR writers who understand how to write about the B2B tech sector, specifically the semiconductor industry.
Jobs Brands on ContentGrow are seeking industrial machinery writers Brands on ContentGrow are looking for freelance industrial machinery writers.
Technology On ChatGPT and innovation: Artemis Indonesia's approach to new technologies AI is meant to help humanity instead of threatening them. Here's how Artemis Indonesia is using ChatGPT in their business.
Content Marketing The role of personalization in modern marketing technology Consumers are getting ever more demanding, and personalization is the key to capturing and retaining audience interest.
Freelancing The importance of continuing education for freelance writers There are many reasons why continuing education is essential for a successful freelance writing career. We explore how in this piece.
Content Marketing The 2023 social media marketing content creation playbook As the landscape continues evolving, find out the key social media marketing trends for 2023 to improve audience engagement.
Freelancing Quick tips for building a winning freelance writing portfolio Having a winning writing portfolio may help freelancers greatly improve their chances at landing better paying gigs. Here are five tips to help you stand out.
Content Marketing Key principles of effective content marketing in the age of AI AI tools help marketers improve their efforts, but the tricky part is to find an equilibrium between the use of tools and retaining the human touch.
News Marketers can now monitor TikTok chatter with new Social Standards update Social listening is a essential part of the marketing toolkit to know what consumers are saying, and with TikTok's massive popularity, marketers shouldn't miss out.
Freelancing How freelance writers can use social media to their advantage In this highly-connected world we live in, social media is an essential tool in every freelance writer's kit. Here are some ways to get started.
Spotlight Building a PR agency: small budget? No problem - Q&A with Harumi Supit It's really not that difficult to bootstrap your own PR 'startup' as long as you stick to some key strategies.
Spotlight Bootstrapping your own PR agency: key insights from Harumi Supit Starting your own PR agency can be exciting, but it does come with its challenges. Harumi Supit shares her tips on navigating the landscape.
Spotlight How to manage boundaries and expectations with clients: an interview with Harumi Supit Offering stellar comms services is only one half of the battle as a consultant. The other is managing boundaries and expectations with your client well. Comms expert Harumi Supit shares her toolkit with us.
Spotlight Choosing the right marketing chatbot: an interview with AiChat's Jade Mai Chatbots are aplenty, so how can companies decide which ones to get? We got Jade Mai of AiChat to share tips and strategies to help find the right chatbot for your business.
Martech Getting the best ROI from your martech investment The challenge in building an ideal martech stack is to choose the right tools for your business. Here are some strategies.
News Instagram will remove Shop tab in February - here's how it'll impact your business Instagram will remove the Shop and move Reels from the center spot, bringing the focus back to its core features. Here are the implications for business.
Martech The uses of Natural Language Processing (NLP) in marketing NLP in marketing is still in its nascent stage, but there are plenty of current applications of the technology that businesses should really pay attention to.
Public Relations Navigating PR pitching: more insights from Seedstars' Michaela Villaroman Pitching stories to the press needn't always revolve around funding news. Michaela Villaroman shares tips on how to up the creative factor.
Public Relations Seedstars' Michaela Villaroman on research and relationships in PR It’s not easy to get featured on TechCrunch. To PR professional Michaela Villaroman, relationship-building for startups is key.
Public Relations How Seedstars' global media relations head approaches PR for startups In the first episode of the Comms in Asia podcast by C2 Media, Michaela Villaroman shares how to navigate common PR challenges for tech startups.
