Martech ServiceNow acquires Logik.ai: what marketers should know ServiceNow acquires AI-powered CPQ provider Logik.ai to enhance its CRM capabilities. Learn what this means for sales and marketing teams.
Martech WPP acquires InfoSum: Pivoting to data privacy and AI-driven marketing WPP acquires data clean room pioneer InfoSum to advance its AI-driven marketing approach, challenging traditional identity-based data strategies.
Martech Braze acquires OfferFit for $325M to boost AI personalization Braze acquires OfferFit for $325M to enhance AI-driven customer personalization, boosting its push into agentic AI with Project Catalyst.
News MarketMuse acquired by Siteimprove: what to expect MarketMuse is now part of Siteimprove. Find out how this acquisition simplifies content optimization and SEO management.
Acquisitions 3 things to know about SparkPost’s acquisition of Taxi for Email SparkPost claims to power approximately 40% of all B2C and B2B emails on the internet. Here are some key facts about its latest buy-out.
Acquisitions Engagement firm Insticator acquires OKO to help publishers thrive Within six months, the two firms will create a unified platform where publishers can generate revenue, collect user data, and more.
Acquisitions Magnite completes SpotX acquisition for US$1.14B, aims to be world’s biggest CTV and video ad platform Through the acquisition, Magnite announced that it’s now in the process of bringing SpotX’s teams and technology into the fold.
Acquisitions Featured Unsplash is getting acquired by Getty Images Unsplash announced that it will continue to operate as a standalone brand under the ownership of Getty Images.