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GIGR (Playad.ai) raises US$5.4M pre-seed to build multi-agent AI marketing workflows

GIGR (Playad.ai) raises US$5.4M pre-seed to build multi-agent AI marketing workflows

Playad.ai’s funding round accelerates AI-native creative workflows, making interactive ads practical for marketers.

Winclap bets on creator ops with Brkaway acquisition

Winclap bets on creator ops with Brkaway acquisition

Learn how Winclap’s Brkaway deal changes creator management and influencer campaigns for marketers.

PAR Technology acquires Bridg: what unified customer data means for marketers

PAR Technology acquires Bridg: what unified customer data means for marketers

PAR Technology’s acquisition of Bridg brings loyalty and non-loyalty data together, offering new opportunities for retail and restaurant marketers.

TikTok’s US deal is finally happening

TikTok’s US deal is finally happening

A new ownership structure for TikTok is taking shape. Here’s how it could impact your marketing strategy.

MINI leans into design-first storytelling with new Paul Smith campaign

MINI leans into design-first storytelling with new Paul Smith campaign

MINI’s latest campaign isn’t about the car. It's about the craft and collaboration

Flowla raises US$2.5M to bring automation to B2B sales and customer success

Flowla raises US$2.5M to bring automation to B2B sales and customer success

The UK startup is building a new “customer layer” to automate sales execution, onboarding, and renewals.

Opendate raises US$14M to become the OS for indie live events

Opendate raises US$14M to become the OS for indie live events

As Ticketmaster tightens its grip, Opendate is building tools for independents to win.

Google Trends gets a Gemini upgrade

Google Trends gets a Gemini upgrade

Google Trends just got an AI upgrade, and here’s how it changes research and content planning

Public Relations

Brand mentions are overrated: how Google weighs editorial links in modern PR campaigns

Why modern PR campaigns still need editorial backlinks to drive real SEO results

TikTok quietly launches PineDrama to test the waters in microdrama streaming

TikTok quietly launches PineDrama to test the waters in microdrama streaming

TikTok is expanding into serialized microdramas. Here’s what this new experiment means for marketers

Lisa’s ‘Amazing Thailand’ ad sparks AI suspicion and backlash

Lisa’s ‘Amazing Thailand’ ad sparks AI suspicion and backlash

The ‘Amazing Thailand’ campaign drew global attention and controversy as fans debated whether the hyper-polished image of Lisa was AI-generated

How The Laughing Cow uses plushies to win hearts and boost brand relevance in SEA

The Laughing Cow’s plushie campaign blends retail, social, and experiential tactics to stay relevant with Gen Z and millennials

Marketers brace for AI disruption and orchestration gaps in 2026

Marketers brace for AI disruption and orchestration gaps in 2026

Mediaocean’s latest report reveals marketers are doubling down on digital video, AI ads, and system unification

How to delete a Google search result when the page is already gone

How to delete a Google search result when the page is already gone

A guide to removing cached snippets, old URLs, and deleted pages from Google search

Paramount+ unlocks programmatic ads in live sports

Paramount+ unlocks programmatic ads in live sports

Paramount rolls out real-time programmatic buying for UFC, unlocking new live-sports opportunities for marketers

What's stopping UK creators from building a brand?

Adobe Express survey shows UK business owners struggle to show up confidently with their brand

TikTok launches Streaming Ads to target entertainment fans

TikTok launches Streaming Ads to target entertainment fans

The platform’s latest ad tools are built to convert fandom into subscribers

ChatGPT Go expands globally as OpenAI prepares to test ads

ChatGPT Go expands globally as OpenAI prepares to test ads

ChatGPT Go is now available in 170+ countries, with OpenAI also piloting ads for free and Go users

McDonald’s plushies and the new loyalty game

McDonald’s plushies and the new loyalty game

Brands like McDonald’s are using plush toys not just to delight but to drive app engagement, habit formation and CRM

Kantar’s 2026 trends report reveals what’s next for AI, retail media, and creators

Kantar’s 2026 trends report reveals what’s next for AI, retail media, and creators

Kantar’s new report maps out how AI agents, synthetic data, and creator strategy will reshape marketing in 2026

M&M’S goes full Marvel in global campaign to tap into fandom culture

M&M’S goes full Marvel in global campaign to tap into fandom culture

M&M’S is suiting up for 2026 with Marvel character crossovers, limited-edition packs, and fan-first experiences across 65 markets

Coach taps The Sims 4 to test digital fashion engagement with Gen Z

Coach taps The Sims 4 to test digital fashion engagement with Gen Z

Coach drops free digital collection in The Sims 4 to explore self-expression and audience behavior

Netflix retakes #1 in US streaming, but 2025 was a year of losses

Netflix retakes #1 in US streaming, but 2025 was a year of losses

Netflix is back on top, but Prime Video, Paramount+, and HBO Max all lost ground in 2025

FactSet trolls AI hype with subway ads Wall Street can't ignore

FactSet trolls AI hype with subway ads Wall Street can't ignore

FactSet’s new campaign flips the AI narrative with ads that expose what generic AI tools miss in finance

Name of the game: domain vs. TLD

Name of the game: domain vs. TLD

How your domain name and extension work together to shape branding, trust, and discoverability