news MeasureBoard launches an AI-powered SEO, analytics and marketing dashboard MeasureBoard combines SEO tracking, site audits, funnels and AI-generated insights in one dashboard, aiming to reduce tool sprawl for marketers.
news Hightouch hits $100M ARR as AI creative tools drive new growth The warehouse-native CDP is expanding into on-brand creative generation, linking first-party data to scalable campaign asset production.
news HubSpot adds AEO tools and expands AI agents in Spring 2026 updates New AEO dashboards and CRM-based prompt suggestions aim to help teams manage brand visibility in answer engines while organic search softens.
news HockeyStack raises $50M to expand its enterprise “Revenue Agents” platform HockeyStack raised $50M to expand enterprise Revenue Agents, pushing revenue intelligence toward AI-driven execution across prospecting and expansion.
news Viant agrees to acquire TVision for $40M to add attention signals to its DSP Viant plans to integrate TVision’s eyes-on-screen signals into its DSP, aiming to improve bidding and measurement as CTV reporting stays fragmented.
news Ambassador acquires Humming to link programmatic ads with customer outcomes Ambassador acquired Humming’s programmatic tech to connect ad buying with retention and advocacy outcomes, aiming to reduce the click-to-LTV gap.
news Bluefish raises $43M Series B for agentic marketing tools used by Fortune 500 Bluefish raised $43M to expand AI monitoring and measurement for how brands appear in ChatGPT, Gemini, Claude, and more.
news Axtria acquires Conexus Solutions to expand CRM services for life sciences Axtria acquired Conexus Solutions to pair CRM transformation with AI-driven sales and marketing decisioning in life sciences commercialization.
news Salesforce adds Headless 360 to support agent-driven automation via APIs Headless 360 exposes Salesforce data and workflows for AI agents, pushing teams to rethink governance, testing, and workflow design.
news Akia raises $6M Series A to scale customer experience automation Akia raised $6M led by Altos Ventures to scale AI-driven guest messaging and workflow automation for hospitality operators amid labor pressure.
news PureCars acquires AutoAlert to unify automotive data and marketing activation PureCars acquired AutoAlert to link dealership data mining with CDP-driven audience activation, aiming to reduce silos across the vehicle lifecycle.
news Oracle adds agentic AI applications to Fusion Cloud CX for sales and marketing Oracle’s new CX agent workspaces aim to move from assistance to governed execution across sales, marketing, and service inside Fusion applications.
news Done.ai launches Done CRM as first module in Done OS Done.ai rolls out Done CRM via waitlist, aiming to unify SMB customer workflows with an AI-ready operating system approach.
news Springbig adds AI Audience Builder for natural-language customer segmentation Springbig’s new feature turns plain-language prompts into CRM segments, aiming to speed campaign execution for regulated retailers.
news Zell raises $550,000 pre-seed for AI sales coaching automation Berlin-based Zell raised €500K to build AI-driven sales coaching and role-play workflows, competing in a crowded sales AI category.
news SugarCRM rebrands as SugarAI to emphasize AI-driven revenue workflows SugarCRM’s SugarAI shift reflects growing demand for CRMs that automate revenue workflows, not just store data across sales and service.
news Warsaw startup Replenit raises $2.5M pre-seed for retail decisioning AI The Warsaw startup is building a layer between data warehouses and CRM tools to automate next-best actions using first-party signals.
news BrandWell acquires Content Pace to expand its content and SEO workflow suite The acquisition adds workflow management to BrandWell’s content and SEO suite, as teams push for end-to-end planning and publishing.
news Scala raises $8.5M to build operational intelligence for hybrid contact centers Scala secured $8.5M to unify data across human and AI contact center workflows, targeting more actionable ops decisions beyond dashboards.
news Algolia adds Recommendation Analytics to measure revenue impact of AI recs Algolia’s Recommendation Analytics brings clicks, conversions, and revenue reporting into the rec workflow, helping teams compare models and placements.
news OutRival launches an insurance vertical for AI voice agents OutRival launched an insurance vertical for AI voice agents, focusing on FNOL, renewals, and billing while emphasizing branded AI personas.
news Inflection.io acquires Keyplay to add account scoring to its B2B platform Inflection.io is folding Keyplay’s account scoring into its platform, reflecting buyer demand for fewer B2B systems that can drive execution.
news Caylent acquires Pronetx to deepen AWS-native contact center services Caylent’s Pronetx acquisition boosts Amazon Connect delivery and managed CX operations, as enterprises push AI into contact center workflows.
news Navatar rolls out an AI Deal Engine for Salesforce-based M&A CRM Navatar’s new AI operating model aims to automate origination and execution tasks in M&A CRM, reflecting push toward end-to-end AI workflows.
news NALA launches as a new loyalty and CRM membership network in North America NALA is a new US and Canada membership organization for loyalty and CRM practitioners, aiming for candid peer exchange and operator-focused events.