Namogoo aims to solve problems for e-commerce marketers
A smooth customer journey is essential to any brand's marketing team. It's often the marketers who usher new clients into the all-important onboarding step.
Jake Su
TextMarks partners MessageMedia to lighten its client load
Mass text message provider for brands TextMarks is focusing on transit clients exclusively, while its other clients will now be served by MessageMedia.
Infillion targets CTV, desktop, mobile advertising with AttnX launch
One of several products under the new Infillion brand, AttnX is designed to deliver an improved ad experience for brands.
SEO software Ahrefs rolls out usage-based pricing
Shifting to a new business model, SEO suite Ahrefs is betting that customers will be happy to only pay for the tools they use.
SyncWords partners Hopin to bring captioning, live translations to online events
A potential boon for event marketers, the tie-up will allow for live captioning and translation in more than 100 languages.
Kargo uses Parsec acquisition to improve attention advertising
With the unique tech, advertisers can pay only for the number of seconds per impression that a digital ad garners.
Havas acquires indie agency Front Networks for China market
With the buy-out, Havas aims to bolster its digital storytelling and engagement capabilities in a high-value market.