Reports Deloitte report: six marketing trends for 2021 Deloitte’s 2021 Global Marketing Trends report breaks down key insights for global CMOs. We’ve summarized six key takeaways that marketers can look into.
Reports B2B marketing report: brands and customers are out of sync For B2B marketing, one in five brands rated boring or unengaging content as a top pain point when researching a purchase. But only 5% of customers agree.
Reports US retailers must revamp branded content strategy this holiday season US shoppers claim to be simply overwhelmed by a barrage of digital comms in 2020. Here are some stats to consider for a fresh branded content strategy.
Reports Report: content marketing industry size and opportunities in the US The Branded Content Project report outlines the latest content marketing industry data and insights for marketers in the US. Here are three key takeaways.
Reports Content marketing for SaaS: report and benchmarks The right kind of content marketing for SaaS companies can amass millions of visitors at scale. Here are several key takeaways from a recent Animalz report.
Reports Business blogging tips and benchmarks to help brands win the SEO battle Business blogging is an important growth strategy today. To get started correctly, practitioners should know the following stats.
Reports 5 unique findings from CMI’s B2B content marketing report 2021 Content Marketing Institute (CMI) has published its annual B2B content marketing report for 2021. Here are some interesting takeaways from the study.
Reports Why media publishers in Asia are going asset light In Southeast Asia alone, online media will be a US$31 billion industry by 2025. An increasingly large portion of content will come from asset light teams.