Spotlight Elevation Marketing's Scott Miraglia on scaling agencies (Q&A) President of Elevation Marketing Scott Miraglia pulls back the curtain on how some agencies are able to become bulletproof, while others go bust.
Case Studies Lindsay Tjepkema on how Casted acquired nearly 100 enterprise clients The CEO tells teams to build multi-threaded sales processes to have relationships with multiple people at enterprise brands.
Content Marketing 5 recommended marketing newsletters to subscribe to in 2022 With an abundance of marketing newsletters out there, here are some that could be a good start for you in 2022.
Content Marketing Report: enterprises see positive results from SEO marketing in 2021 Conductor surveyed more than 350 marketers from enterprises and mid-market firms. Here are several unique insights.
Investments 6sense raises US$200M, acquires Singapore's Saleswhale Since the unicorn's series D round in March 2021, 6sense has released 52 new features, made two acquisitions, and doubled its customer base.
Content Marketing Semrush acquires Backlinko to bolster its free digital marketing courses Backlinko offers free SEO insights and has amassed more than 500,000 monthly organic visits. Its YouTube channel currently has 467,000 subscribers.
Reports Report: B2B marketers spend too much time creating content Casted analyzed responses from 100 B2B content marketers in the US. Here are some of the key findings.
Technology Creative collaboration app Punchlist raises US$2M, offers a generous free plan Punchlist claims to have helped creatives save up to 250,000 work hours by speeding up the project feedback loop.
Spotlight Canadian journalist Nathan Munn wants to bring empathy to Covid-19 reporting Covid Update boldly explores the humanity behind pandemic stories worldwide.
Spotlight Interview: how Sendspark got its first 10K users Bethany Stachenfeld, CEO of Sendspark, shares how her company got its first cohort of paid users.
Content Marketing Thought leadership marketing: definition, strategy, and examples Smart marketers should not underestimate the power of this strategy. Here are some thought leadership insights to get your ideas flowing.
Spotlight Respona’s leader shares marketing growth hacks to get thousands of paid users Respona’s Farzad Rashidi shares growth marketing tactics to get thousands of new users.
Spotlight PR veteran Nadya Willard Davies: PR shouldn’t just be about media coverage After spending a decade in the PR industry, Nadya Willard Davies advises practitioners to go beyond delivering creative ideas and media coverage.
Spotlight Circles.Life’s marketing head shares viral campaign recipes No-contract telco Circles.Life has become famous for its publicity stunts in APAC. Head of marketing Delbert Ty shares his viral formula.
Jobs Brands on ContentGrow are seeking freelance PR pros in Asia’s tech sector Candidates should be able to distribute PR to their pre-existing media contacts and generate a consistent number of pickups per campaign.
Reports Report: The State of APAC’s Freelance Writer Economy 2021 The report provides benchmarks and intel for content teams in Asia Pacific seeking to recruit freelance writers and journalists for contractual work.
Spotlight Huble Digital CMO Matthew Creswick on the importance of simplicity in content marketing The chief marketer shares tips and insights into how his B2B digital agency attracts inbound leads.
Spotlight Shippit’s ASEAN marketing lead on the importance of owned media and storytelling Market expansion in ASEAN can be tricky, as each country has different norms and consumer behaviors. Shippit’s regional marketing rep Divya Saraf shares key findings.
Content Marketing Giveaway: ContentGrow offers free thought leadership article to Hong Kong’s marketers APAC’s top freelance content talent network is running a limited giveaway for brands in Hong Kong in need of thought leadership marketing support.
Spotlight How TADA convinces big brands to prioritize customer retention Customer retention is a less-discussed topic among marketers. Here’s how TADA educates the industry about retention as a potent marketing play.
Content Marketing ContentGrow offers free content to tech marketers in Singapore The freelance talent network and workflow app for content teams is running a limited giveaway for marketers and PR pros in Singapore's tech and VC space.
Spotlight With $16.7M in revenue, MoneySmart CMO shares secrets to marketing success With first-party data and original content, MoneySmart’s David Harling gives a glimpse into how the firm’s marketing engine drives growth.
Spotlight 'Coffee Talk' director on how to market PC games In the context of effective marketing, game creator Mohammad Fahmi believes that all indie studios should pre-launch their games properly.
Jobs Brands on ContentGrow are seeking freelance tech and business journalists in the US Journalists who can show excellent work samples on US tech startups and various investment beats will be prioritized.
Spotlight How Mighty Networks pulled in 10,000 highly engaged customers Serial entrepreneur Gina Bianchini, CEO of Mighty Networks, shares a variety of marketing gems as she recounts the journey from zero to 10,000 customers.
