news Did McDonald’s CEO just stage the Big Arch bite? Here’s why brands jumped in After McDonald’s CEO Chris Kempczinski’s Big Arch tasting video drew criticism, Burger King, Wendy’s and A&W responded with their own social-first burger moments.
Public Relations Media pitching email templates that get replies (with examples) Practical media pitching email templates PR teams, founders, and marketers can use to earn journalist replies.
Guides 11 great press release examples (plus tips for SEO and AI search) New to press releases? Follow our guide to write one journalists will notice, with 11 examples and best practices.
Public Relations David Beckham’s post-feud interview is a PR case study in restraint When family drama meets the global stage, Beckham’s media strategy keeps the brand intact
Public Relations Brand mentions are overrated: how Google weighs editorial links in modern PR campaigns Why modern PR campaigns still need editorial backlinks to drive real SEO results
martech Data: good practices for businesses (based on GDPR standards) Customers are increasingly more aware of personal data privacy and security, so businesses everywhere could really benefit from GDPR-compliant practices - regardless of where they are.
Public Relations PR crisis checklist: what to do in the first 24 hours Bad days can strike fast. Use this 24-hour checklist to handle a PR crisis effectively, from assessment to team communication.
Public Relations What is a PR agency and when do you need one? What is a PR agency? Uncover its role in media relations, crisis handling, and cost breakdowns.
Public Relations How to write a press release that actually gets read Structure, examples, and real-world fixes for marketers writing press releases on tight timelines.
Public Relations The biggest press release mistakes (and how to avoid them) Why your press release probably flopped—and how to make sure it doesn’t happen again.
Public Relations 5 top press release distribution platforms for fintech Compare top press release distribution platforms for fintech. Find your perfect match.
Public Relations Free press release: 5 best free PR distribution services for visibility News doesn’t wait, and neither should you. These free press release distribution platforms make it easy to get your company’s story published for free.
Public Relations 5 social listening tools to prevent PR crisis A single viral complaint can snowball into a PR crisis. These 5 social listening tools help monitor conversations and protect your reputation.
Media What is crowd culture? How Wendy's roasts and Duolingo's owl changed marketing forever When Wendy's started roasting competitors on social media, marketing changed forever. Discover how brands break rules in crowd culture.
Public Relations The ultimate media monitoring service guide for global PR teams (with 13 examples) Explore media monitoring tools for PR teams. Compare services to track news, monitor media, and manage PR effectively.
Public Relations Why your MarTech stack needs social media (and how to get it right) Data shows how social media integration transforms marketing technology from good to exceptional.
Public Relations MarTech stack: what email marketing brings to the table From Taco Bell’s AI-driven offers to automated workflows, AI and automation reshape email marketing.
Public Relations Top 12 Indonesian tech media outlets for startups Discover the top 12 tech media outlets in Indonesia to boost your startup's visibility and growth in the Indonesian market.
Case Studies 5 PR disasters that went wrong, but taught us the right lessons These top 5 PR disasters may have gone wrong, but they left us with plenty of takeaways to improve our strategies.
Public Relations Who's leading the charge? Top 8 PR agencies in APAC Explore top PR firms in APAC, each specializing in distinct sectors like tech, health, and consumer markets.
Public Relations Tips for planning a press conference with limited time: An example Tap Insure’s partnership announcement with MOFI shows how you can execute a press conference in under a week, still generating impressive media coverage.
martech 30 recommended press release distribution sites and services in 2024 Save time finding the right newswire and press release distribution services. Our guide details 30 options with various offerings and costs for PR teams.
Public Relations Why journalists aren't picking your PR story—and how to change that Oh no. It’s been days, and no one’s picking your PR story. Don’t worry—here’s how to fix it and get the coverage you need.
Public Relations How to get the most out of free press release distribution services It’s free, but what’s better? You can make the most of it. Learn how to optimize free PR distribution services with our guide and tips.
Public Relations How tech is helping PR pros achieve better results Discover the tech helping PR teams write, pitch, and track media coverage more effectively.
