News Almond Breeze skipped AI and tapped the Jonas Brothers instead The almond milk brand leans into star power and anti-bot authenticity in its latest campaign
Reports UK media attention is plateauing according to McKinsey study UK media consumption isn’t slowing, but attention is. Here’s how marketers can recalibrate
News Equinox’s latest campaign throws shade at AI slop and bets on real humans Equinox kicks off 2026 with a visually striking campaign that draws a line between artificial perfection and real human effort
News Walmart expands gen AI ad tools with Sparky and Marty Walmart is testing sponsored ads in its AI shopping assistant and rolling out new tools to automate campaign strategy
Reports Creators are skipping the algorithm according to Patreon report As algorithmic platforms plateau, more creators are turning to paid communities and subscriptions. Here’s what that means for brand partnerships.
News Zocdoc’s latest campaign turns healthcare pain into punchlines Zocdoc’s new campaign shows that finding the right doctor doesn’t have to feel like a gamble
Reports APAC’s brand perception winners in November 2025 YouGov’s latest rankings spotlight the brands gaining ground with consumers across Australia, Indonesia, Malaysia, and Thailand
News Reddit launches AI-powered Max Campaigns for smarter ad buying Reddit's Max Campaigns automates media buying using machine learning and user-driven insights
Martech AI layoffs are coming, say VCs Enterprise investors expect AI to reshape the labor market by 2026. Marketers should pay close attention
Content Marketing How to establish your brand pillars for content marketing success From defining your brand purpose to creating a consistent content calendar, every step is crucial in developing a strong brand foundation that distinguishes you in the digital marketplace.
News OpenAI bets on audio AI as tech turns away from screens OpenAI unifies audio teams for a bold hardware bet. Here’s why marketers should pay attention
Martech 10+ brands thriving with Gen Z: what they're doing right Discover how 10+ brands are captivating Gen Z with fresh approaches, social responsibility, and authentic engagement.
Reports Why shoppers are going broke for Labubu, LEGO, and viral holiday gifts A new study shows how hype culture is leading holiday shoppers into debt. Here's what marketers should know.
News AI could replace 200,000 European banking jobs by 2030 AI threatens 200,000 roles in Europe’s banking sector. Here's what that means for automation, risk, and compliance
Reports Enterprises will spend more on AI in 2026, just not with everyone Venture capitalists say the AI experimentation phase is ending. Here’s what enterprise marketers need to know
Reports Why social media platforms are making it harder to reach fans according to Patreon report TikTok and Instagram are shifting away from follower-based feeds. Discover how this platform shift impacts creator engagement and brand strategy.
News TikTok’s US deal is finally happening A new ownership structure for TikTok is taking shape. Here’s how it could impact your marketing strategy.
News Meta buys profitable AI startup Manus for US$2B Manus went from stealth launch to US$100M ARR in months. Here’s why Meta paid billions
Reports Why social media follower counts no longer matter in 2026 As algorithmic feeds take over, creators are building trust through new playbooks, from Discord clipping squads to fan-funded niches
News OpenAI and Anthropic dominate as US AI startup funding hits US$150B Despite the record haul, most of 2025’s AI funding went to a few big names. Marketers and tech teams should take note
News Italy stops Meta from banning rival AI chatbots on WhatsApp Italy says Meta can’t block rival chatbots on WhatsApp while under investigation
News OpenAI drops “Your Year with ChatGPT” OpenAI just launched a year-in-review feature for ChatGPT. Here’s why it matters for AI adoption and brand engagement.
News Attorneys general warn OpenAI, Google, and others A growing state-level crackdown could shape the future of GenAI development and governance
Guides 11 great press release examples (plus tips for SEO and AI search) New to press releases? Follow our guide to write one journalists will notice, with 11 examples and best practices.
News Amazon may invest US$10B in OpenAI Amazon is reportedly in talks to invest US$10B in OpenAI as both companies deepen ties through chip and cloud deals