Media

BackScoop: SEA's first GenZ-built startup newsletter

This Manila-based content and community platform is currently the talk of the town due to its authentic and youthful content covering everything tech industry in SEA.

Public Relations

The ultimate media monitoring service guide for global PR teams (with 13 examples!)

PR teams can save time on important but time-consuming tasks by outsourcing media monitoring. Here's our list of 13 services to choose from.

Freelancing

Seasoned for greatness: Kenneth Goh’s journey into the world of freelance culinary writing

Singapore-based lifestyle journalist and editor Kenneth Goh shares his experiences as a freelancer in the brilliantly colorful landscapes of food and lifestyle writing.

Guides

11 great press release examples (plus tips!)

Press releases are an important tool to help companies communicate information to the public. Here's our beginner-friendly guide as well as 11 examples.

Media

Eight ways news editors find compelling stories

Great story ideas can come from anywhere. But where do news editors usually find unique angles and interesting content to run on a daily basis? ContentGrip explores.

Media

Hiring freelance journalists for news: Pros and Cons

In the modern gig economy, more media outlets are hiring freelance journalists to cover the news. Here are a few things to be aware of before diving in.

News

Targeting Gen Zs? Forget mainstream: It's all about subcultures now

From Gamer Girls to Adult-ing Hackers to Real-Time Fashionistas: New Horizon Media study highlights five categories and 12 emerging subcultures and action steps for brands

Content Marketing

Demystifying stock media, royalty-free media and Creative Commons: A Guide

A good image makes your content stand out, but the cost may not always be worth it. Here, we demystify the types of media so you can find the right one for your needs.

Content Marketing

Here's why you shouldn't ignore the millennial market. Really.

Millennials have quickly become the most integral demographic group in the US and Asia, and it is about time marketers gave them more attention.

Content Marketing

Understanding the Millennial Mind: Insights for Marketers

Who exactly are millennials, and what drives them? We take a look at the millennial's psyche to inform your marketing efforts.

Journalism

Here's a guide to crafting pitches that will wow editors

Want to impress an editor with a pitch? Here's a step-by-step guide you can follow to secure your next writing assignment.

Spotlight

Millennials and Marketing: From Web 1.0 to Web 3.0

We look back at the development of computer and internet technology that has shaped the lives of millennials - and how it might further change.

Public Relations

Four things editors look for in press releases

Press releases are important media tools that help brands get their message across. Here are some things editors look for in a press release – so you can get your news published in the media.

News

US content creators largely driven by passion, not money, finds poll

The study also found that content creators would not work with brands whose values were misaligned with theirs.

Content Marketing

Three reasons why press releases are essential

There's big business in the world of publicity, and press releases are at the heart of it. But why?

Freelancing

Starting your career as a freelance content writer

This is the rise of the gig economy, and being a content writer is one of them. Here are some questions to ask yourself if you're ready for it.

Freelancing

From corporate to freelance: Vivek Kelkar shares his experience

From journalist to bureau chief to the corporate world, and back to journalism -- but freelance. Here's Vivek's story.

Content Marketing

Tips and tricks for hiring a ghostwriter

Articles, social media posts, or an e-book could help grow your business, but you don't have the time for that. So what can you do? Hire a ghostwriter, of course!

Tools

22 websites to help you hire freelance journalists

With so many options out there, it’s a challenge to find the right app or platform to hire freelance journalists. We’ve rounded them up here.

Media

Netflix lost subscribers for the first time in a decade. What went wrong?

Netflix lost 200k subscribers in the first quarter of this year. It forecasts deeper losses ahead, as people rethink their commitment to streaming services.

Media

Judge lets Facebook advertisers run class-action lawsuit over ad rates

The ruling allows for, potentially, millions of people and brands that paid for ads on Facebook and Instagram since 2014 to sue as a group.

Media

Singapore's Media Publishares ushers in fresh blood

The publisher of Vogue, Esquire, and Robb Report Singapore named Alexander Trefilov COO and promoted Natasha Damodaran to managing director.

Media

Russia outlaws Facebook, Instagram after labeling Meta an “extremist organization”

As Russia grows more confrontational with US tech companies, its national security service says Meta is "geared against Russia and its armed forces."

Media

12 English fashion media in Asia worth checking out

Whether it’s fresh content or networking you seek, if you’re new to Asia's style industry, here are a few English fashion media to help get you started.

Acquisitions

Engagement firm Insticator acquires OKO to help publishers thrive

Within six months, the two firms will create a unified platform where publishers can generate revenue, collect user data, and more.