Tools 11 lesser-known places to hire freelance press release writers It’s wise to assemble a team of great freelance press release writers for various projects. Here are some places to help get you started.
Tools 23 recommended newswire and press release distribution services PR teams can save a lot of time with the right press release distribution services. Here’s a quick guide to help you select the right one.
Content Marketing Content marketing is now more relevant than ever, says Wordpress report Gone are the days where content marketing was treated as an afterthought - a new report shows just how crucial it is for both B2Bs and B2Cs.
News Marketers can now monitor TikTok chatter with new Social Standards update Social listening is a essential part of the marketing toolkit to know what consumers are saying, and with TikTok's massive popularity, marketers shouldn't miss out.
Tools 10 social media management tools for businesses of all sizes Social media is an essential tool for any business, but managing it is another thing altogether. Here are some management platforms to help you save time and money.
Investments Cision completes buy-out of Streem, takes full ownership In Australia and New Zealand, Streem offers real-time media monitoring for print, online media, TV, radio, and social.
Investments E-store personalization app Prodport grabs US$3.6M debut round Prodport is a martech tool that helps companies personalize their product pages to individual e-shoppers.
Technology Video commerce app Vyrill raises US$3M The platform uses AI to help marketers run execute listening on user-generated videos.
Investments RightBound adds US$15.5M to its war chest The martech firm will use the funding to drive growth in product, engineering, data science, customer success, marketing, and sales.
Investments Amplience scores US$100M, aims for global expansion As a headless CMS, the app acts as a single hub for brands to manage digital commerce experiences across multiple channels.
Technology Customer.io raises capital, surpasses US$30M in annual recurring revenue The Oregon-based martech app helps brands send relevant messages to customers in line with their on-site behavior.
Technology Community marketing app Commsor hauls in US$50M The martech platform aims to help brands engage with their audiences and build communities more efficiently.
Investments Level AI gets US$20M to help brands fortify customer service With new investors, the martech firm's larger war chest comes just six months after its series A round.
Technology Growth marketing platform Insider bags US$121 million With a variety of heavy hitters now invested, the martech company's valuation has surged to US$1.22 billion.
Tools 11 recommended tools for media relations Managing media contacts doesn't have to be painful. Here are some recommended tools for media relations to help PR teams scale their efforts.
Spotlight ContentCal CEO Alex Packham shares strategies for growing a martech startup Alex Packham shares how ContentCal transitioned from a digital marketing agency to a B2B SaaS firm and locked in early customers.
Spotlight Workmate CEO Mathew Ward on content marketing, startups, and finding a niche Workmate aims to solve core problems in the blue-collar worker market by streamlining day-to-day operations.
Technology Turning customers into loyal brand ambassadors with Brandbassador Brandbassador helps businesses optimize their earnings and branding with word-of-mouth marketing.
Spotlight WE! Interactive's Matthew Lim gives free consulting to struggling brands during the pandemic With companies collapsing during the outbreak, Singapore-based marcomms agency WE! Interactive aims to give back to the ecosystem.
Technology ClickFunnels aims to soup up your conversion rate With its sales funnel builder, ClickFunnels claims to help businesses generate more leads, increase conversion rates, and boost sales.
Spotlight ProductLead CEO Mihai Bocai shares how putting customers first is essential for long-term growth The executive shares how his digital marketing platform got its first generation of paying customers.
Technology Omnichannel tool Later aims to make social media marketing a breeze Later stands out with its popular Linkin.bio feature, which helps users generate traffic and sales.
Technology Lusha paves way for sales teams to discover millions of B2B prospects With data collected from its own community, Lusha’s B2B database allows sales teams to connect with prospects and close more deals.
Technology Podbean helps podcasters produce, distribute, and monetize content To get a better understanding of the app, here are six things marketers should know about Podbean.
Technology With surging growth, Contentful aims to go public in 2021 Contentful offers a time-saving solution for marketers who must maintain multiple digital channels.
